According to Videobusiness via digitalbits.com, Warner is looking to aggressively price catalog titles on the BD format for the holiday shopping season. Sounds like we may see prices well below $20 at major B&M stores.

Hopefully we have some sub-$250 BD players to coincide with the software push. Appears that this holiday will be the first major push of the format and it is no coincidence that it is also the first holiday season since it's key rival has closed shop.

Warner to aggressively reprice some catalog BD this holiday season

Fixed it!

I believe they announced about a dozen titles at the new pricing structure and it is up to the retailer to pass the savings onto the consumer.

Fixed it!

I believe they announced about a dozen titles at the new pricing structure and it is up to the retailer to pass the savings onto the consumer.


Regardless, this is good news that BD and software will appear more attractive to potential buyers this holiday season. Households looking at purchasing their first HD sets, will be given the BD salespitch at the same time.

Not to mention many of the summer blockbusters will be available on the only commercially viable HDM. Dark Knight, Iron Man, Hulk, Wall-E, Kung Fu Panda, possibly Crystal Skull, etc...

Warner Brothers to aggressively remove LOSSLESS AUDIO from BD.:rolleyes:

Warner Brothers to aggressively remove LOSSLESS AUDIO from BD.:rolleyes:

That's another topic entirely. Warner will have to change their ways since they at the moment are the only major that has not made a commitment to lossless. Rumor is that many newer titles will feature lossless, but some currrently in pipe were readied when HD DVD was still a possibility so lossless was typically dropped.

I have no fear that when TDK is on BD, that it will feature a highrate encode with lossless audio. Heck, even Warner is putting lossless on Lost Boys 2. Now who in their right mind wants lossless on that DTV POS, let alone the movie itself. Maybe, Corey Haim.

I think Warner have their prices pretty much spot on. The quality they put out is still near disgraceful, and that's what they should be focusing on.

Agressive pricing is always a welcome. :)

Just hope the rest of the studios follows.

Bickering removed. Infractions and suspensions issued. Challenge the post, not the poster. Take fights to the parking lot, etc, etc, etc. Tip your waitress.

Regardless, this is good news that BD and software will appear more attractive to potential buyers this holiday season. Households looking at purchasing their first HD sets, will be given the BD salespitch at the same time.

Not to mention many of the summer blockbusters will be available on the only commercially viable HDM. Dark Knight, Iron Man, Hulk, Wall-E, Kung Fu Panda, possibly Crystal Skull, etc...

Good news indeed. Hopefully some of the other studios will do the same. :)

Glad to hear that Warner is lowering prices but places like Target, who've increased blu-ray shelf space/titles and have an endcap or demo running with blu-ray really need to lower their prices comparable to Wal-mart.
Target prices are right inline with Best Buy/Circuit City and it doesn't help move discs at those MSRP prices.

"Warner to aggressively reprice catalog BD this holiday season"

Doesn't sound like lowering the price to me...

"Warner to aggressively reprice catalog BD this holiday season"

Doesn't sound like lowering the price to me...


Starting early September and rolling through first-quarter 2009, Warner will offer a Blu-ray point-of-sale rebate program with which retailers will essentially be able to order participating catalog titles for around $11.

Even with a retail mark-up on the featured titles—including The Fugitive, Enter the Dragon, Clockwork Orange, The Shining, The Aviator, Road Warrior and Swordfish—the price tag to consumers should be significantly less than the titles’ current average of $20 to $25 retail price at outlets such as Amazon.com and Best Buy.

.....The consumer price for these titles is likely to fall somewhere between $17 and $20.



SOURCE (http://www.videobusiness.com/article/CA6577564.html)

.

I hope so, there's a few I want but at $29.99 for a older movie its though $20 or even $15 would be sweet.

...The Fugitive, Enter the Dragon, Clockwork Orange, The Shining, The Aviator, Road Warrior and Swordfish...

Sadly, many of these are titles you can find in the $5 bin at B&M stores. It makes it hard to sell HDM when a potential buyer has to walk past the "Swordfish for $5" display with a $17 HDM "on-sale" version in their hand.

Sadly, many of these are titles you can find in the $5 bin at B&M stores. It makes it hard to sell HDM when a potential buyer has to walk past the "Swordfish for $5" display with a $17 HDM "on-sale" version in their hand.


I agree with you to a point Everdog. But you also have to remember that some consumers like myself are purposefully ignoring SD product. The people considering Blu-ray are likely feeling the same way. The Blu-ray market is currently a supplement to the larger overall market, but it does not have to be that way forever. Again this holiday season we will see the first major promotions for the format.

As far as your original point, I could say the same thing when VHS tapes were lining the bargain bins when DVD was establishing itself as a replacement. DVD was an upgrade over VHS, just like BD is an upgrade over DVD.

As far as your original point, I could say the same thing when VHS tapes were lining the bargain bins when DVD was establishing itself as a replacement. DVD was an upgrade over VHS, just like BD is an upgrade over DVD.

You must agree that its little more complicated then that.

..But you also have to remember that some consumers like myself are purposefully ignoring SD product...

Consumers like you are a small niche. Blu-ray needs mainstream buyers to make the switch, and those people will not be tempted by movies like Swordfish for $17 when they can buy the SD version for $5.

Consumers like you are a small niche. Blu-ray needs mainstream buyers to make the switch, and those people will not be tempted by movies like Swordfish for $17 when they can buy the SD version for $5.

...and gas at $4.10/gallon...will play a huge role as well...as to what 'mainstream' America will be willing to spend their disposable income on...

Consumers like you are a small niche. Blu-ray needs mainstream buyers to make the switch, and those people will not be tempted by movies like Swordfish for $17 when they can buy the SD version for $5.


Pricing is a double-edge sword. Sell it for less and you sell more. Problem is that consumers expect everything to be priced at certain max pricepoint or lower. In movie software, I think the max is $20, but the $5 bin did a lot to devalue the DVD format. Let's be realistic, sometimes there are a few gems in there, but most are titles that are not worth owning.

I never said I am a mainstream consumer but I am not the only that stopped buying SD content.

The fact is that the BD format still has tremendous upswing potential.

And I do agree with you I doubt many will be swayed by Swordfish @ $17, but the Fugitive maybe. Don't focus on the titles, but the impact it may have on typical BD pricing structure.

More BD capable lines are going active because the format is growing at a steady rate. I still think the studios are out of touch with the reality of the magic $20 pricepoint for most titles.

I don't think I have paid over $22 for a single title and when sales/promotions were going on I got most for under $15/title.

...and gas at $4.10/gallon...will play a huge role as well...as to what 'mainstream' America will be willing to spend their disposable income on...
Even at those high gas prices, people will make the choice to spend their money as they see fit.
The new 80g PS3 can't even be kept in stock to long @ $500.
The first batch in eary June where depleated in a couple days and the last batch near the end of June has been depleated.
I went to two Best Buy locations and Frys near the end of June and all 3 had a stack with about 100 and with in a week, they were all gone.

The new 80g PS3 can't even be kept in stock to long @ $500

Kinda helps when there aren't enough units produced to begin with...If they were easily available...then the same demand wouldn't be there and the price would fall...People...well at least the American public...has this insane reasoning that if it is limited...then they MUST own one...regardless of price...Its all a marketing thing...;)

ANY actions that bring hardware or software prices down is a good thing for the format. While Bluray and HDDVD were battling it out on their tiny stage, pricing was largely incidental; now that the former seeks part of the DVD pie, pricing becomes critical.

Personally, I buy all new films (except kid-oriented movies) in Bluray, but only occasionally bother to replace a cataolog title that I already have on DVD - generally just 'cornerstone' titles like Spiderman, X-Men, etc. This is largely becasue I find the marginal picture improvement on older titles not worth the $30 - I may think differently at sub-$20.

Also, another issue is if BD prices remain high we may see BD become more of a rental medium at least with new releases.

Do I want to see the latest release on BD? Yes. Do I want to pay $30+? No way. Do I have other options? That's where Blockbuster Total Access helps me out. And even the store within two miles of my home carries new BD releases. BD rental is more common at this point than DVD rental was when it was two years old.

ANY actions that bring hardware or software prices down is a good thing for the format. While Bluray and HDDVD were battling it out on their tiny stage, pricing was largely incidental; now that the former seeks part of the DVD pie, pricing becomes critical.

Personally, I buy all new films (except kid-oriented movies) in Bluray, but only occasionally bother to replace a cataolog title that I already have on DVD - generally just 'cornerstone' titles like Spiderman, X-Men, etc. This is largely becasue I find the marginal picture improvement on older titles not worth the $30 - I may think differently at sub-$20.


Exactly on the pricing, but viewing on a large screen I think the PQ is much more than a marginal increase in quality. The studios are seriously deluded if they think they can sell us catalog titles for much over $20.

This is why I think Warners' pricing this holiday is a test for overall catalog pricing.

Also, another issue is if BD prices remain high we may see BD become more of a rental medium at least with new releases.

Do I want to see the latest release on BD? Yes. Do I want to pay $30+? No way. Do I have other options? That's where Blockbuster Total Access helps me out. And even the store within two miles of my home carries new BD releases. BD rental is more common at this point than DVD rental was when it was two years old.

Very good point. Rental prices are the same as SD DVD. We need retail prices to match now too!

Very good point. Rental prices are the same as SD DVD. We need retail prices to match now too!

Not at my local Hollywood Video.
New SD DVD rentals are $3.99 with $1 credit for early return.
Blu-ray is $4.99 and no $1 credit for early return.

Very good point. Rental prices are the same as SD DVD. We need retail prices to match now too!


I think some of the studios are trying to take the same path the recording industry forced when moving from analog media to CDs. Some are trying to increase the prices 1.5 to 2x when in reality especially as the technology matures it does not cost that much more to produce the media. I sure there are some here old enough to remember when the price for an album went from $10 to $18 when the recording industry embraced CD.

HD is just a convenient way to increase prices to the public. This is not just limited to HDM. Cable and Satellite companies are doing the same thing to their customers. HD is currently a premium offering across the board.

Granted there are some costs associated with getting the infrastructure created, but those costs can be easily be absorbed especially as the tech matures and as more customers switch over to it.

Exactly on the pricing, but viewing on a large screen I think the PQ is much more than a marginal increase in quality. The studios are seriously deluded if they think they can sell us catalog titles for much over $20.

I was referring to older, back catalog films, and while some show more than a marginal improvment in picture, others do not. A friend of mine just bought the Dirty Harry collection on Bluray and the picture improvment IS marginal - not worth the $$ IMO. And this is as viewed on my 120" projections screen.

Granted there are some costs associated with getting the infrastructure created, but those costs can be easily be absorbed especially as the tech matures and as more customers switch over to it.

.... and they will be, it just takes a bit of time. Bluray is still largely in the early-adopter phase - where consumers are less price sensitive. Just wait a bit and I would be shocked if we didn't routinely have sub-$25 discs (I think Bluray movies will probably maintain something like a $5 premium to the DVD version) and sub $200 players. Studios and CE manufacturers are not stupid, they recognize that to have any aspirations on the mass consumer prices MUST fall.

I was referring to older, back catalog films, and while some show more than a marginal improvment in picture, others do not. A friend of mine just bought the Dirty Harry collection on Bluray and the picture improvment IS marginal - not worth the $$ IMO. And this is as viewed on my 120" projections screen.

Ok. I can agree with that.

20 bucks?

Nice.

Wait a minute. I bought most of these titles on BOGO or B2GOF deals which means I spent about $11~$15. I would be happy if Warner focuses on coming up with high quality encodes and lossless audio 'coz this doesn't sound promising for current Blu-ray fans.

I A friend of mine just bought the Dirty Harry collection on Bluray and the picture improvment IS marginal - not worth the $$ IMO. And this is as viewed on my 120" projections screen.
I performed this test myself last night on my 60" and the Blu-ray has better color and detail than the SD version. More than a marginal improvement but not reference quality.
The sound also has more detail/subtleties on the blu-ray version.

I performed this test myself last night on my 60" and the Blu-ray has better color and detail than the SD version. More than a marginal improvement but not reference quality.
The sound also has more detail/subtleties on the blu-ray version.

Its all subjective. As I have said before, my wife rarely admits to noticing a difference between SD and HD. She routinely watches shows on SD channels and not HD channels on our 50" plasma.
I am the early adoptor and she is more of the average consumer.

Wait a minute. I bought most of these titles on BOGO or B2GOF deals which means I spent about $11~$15. I would be happy if Warner focuses on coming up with high quality encodes and lossless audio 'coz this doesn't sound promising for current Blu-ray fans.

I say this in all seriousness,and maybe you already are,you need to organize some sort of campaign to really get WB's attention. If the outrage at Sony over The Fifth Element fiasco could be fixed,then WB should be made aware of the subpar product they are putting out. As you are easily the most vocal, I nominate you. Start a petition or something, I'll sign it.

I would rather Warner increase the quality of their BD releases rather than cut the price, but I guess if it increases adoption of the format this Christmas then I'm all for it. I do hope someday they remaster and reissue films like Batman Begins and the Harry Potter series, and seeing as how those are definitely cash cow franchises, I think one day it will happen.

Agree with Rebel. Unless they'll go for $12 or so I'm not buying any of their BD-Lite releases.

Warner is doing what they can to drive adoption. Warner has many of the best selling titles. Clearly, the enthusiast market is not big enough for them to pick quality over quantity and cost.

Consumers like you are a small niche. Blu-ray needs mainstream buyers to make the switch, and those people will not be tempted by movies like Swordfish for $17 when they can buy the SD version for $5.

Absolutely true, and i know a few people who enjoyed it when DVD´s were expensive and VHS tapes were cheap. They bought plenty of VHS tapes because they couldnt be bothered with stupid expensive VHS tapes.

Warner is doing what they can to drive adoption. Warner has many of the best selling titles. Clearly, the enthusiast market is not big enough for them to pick quality over quantity and cost.

But if the quality of WB's Blurays is so poor as to barely be worth anything at all above a DVD, why would anyone from the non-enthusiast market buy the stuff? The mass market already has a DVD-like experience with their DVD players and discs!

But if the quality of WB's Blurays is so poor as to barely be worth anything at all above a DVD, why would anyone from the non-enthusiast market buy the stuff? The mass market already has a DVD-like experience with their DVD players and discs!
Most of the people calling foul or indicating that blu-ray PQ is poor is the hard core enthusisits, which you should expect to find on AVS. :)

But the general public will notice improvement not only in resolution but color on blu-ray to their SD DVD version.
The color looks more vibrant and the resolution helps bring the color alive.

There are only a couple titles like the Monty Python(Universal) movies that look horrible but these are the rare exceptions I've seen whereas 99% of over 100+ blu-ray titles I've viewed look far better than any SD DVD I've seen upconverted.

Also the audio is another notch better as well.

Even titles like Enter The Dragon that has DNR & is considered an average(or poor from enthusitists) is far better than the SD DVD 25th Anniversay version that is riddled with picture lint/dust from the film throughout the movie and the PQ is average or even poor for a DVD.

I believe the key is bringing down player prices this holiday season paired with reduced disc prices that's afordable to entice those who already have an HDTV or looking to buy an HDTV and are looking to get the best PQ out of their set from a disc.

If BD disc "sale" prices are still 3X SD DVD prices then you don't have to be a rocket scientist to realize it is highly unlikely to replace DVD with the general public.

If BD disc "sale" prices are still 3X SD DVD prices then you don't have to be a rocket scientist to realize it is highly unlikely to replace DVD with the general public.

And you dont have to be a rocket scientist to know that the prices will drop

And you dont have to be a rocket scientist to know that the prices will dropEventually, yeah. They'll always remain higher than DVD until BD player penetration reaches a point where DVD begins to cost more to produce than it makes in the marketplace (Think cassettes and CDs which this mirrors somewhat). Until then premium price will probably remain.

I don't see how Warner PQ is barely above DVD. I own MANY Warner titles and I've never even remotely thought something close to that.

I don't see how Warner PQ is barely above DVD. I own MANY Warner titles and I've never even remotely thought something close to that.

+1

Some people are just nuts. Of the things which I take issue with Warner, none of them are related to the quality of their discs.

+1

Some people are just nuts. Of the things which I take issue with Warner, none of them are related to the quality of their discs.

I don't have a single Warner BD. I didn't realize that until I checked just now. Guess I have been boycotting without realizing it!

If one's frame of reference for BD is SD-DVD, then perhaps that standard needs to be raised.

And you dont have to be a rocket scientist to know that the prices will drop

You really think BD catalog movies will reach $4-5 SD prices anytime soon? Don't hold your breath. It costs more than that to make the disc, distribute and market it, and not to mention make a profit (and inflation). And if BD prices do ever reach $5, by then SD DVD will be 50 cents to $1.00. Sorry, that is one battle BD can't win.

Since no one was claiming that, why come up with the strawman?

The war is over...

The war is over...

Nope...The "war" is not over...A battle against HD DVD has been won...but the war is not over...;)

Nope...The "war" is not over...A battle against HD DVD has been won...but the war is not over...;)Right...

So I'm to believe it's just a coincidence that he's applying unrealistic metrics in point-in-lifecycle that no successful video format has ever reached. It's just concern for the format's well-being and not an ginned-up argument based on statements that no one even made.

Seriously, if you guys were using actual real-world trends here, you'd have a leg to stand on. But when you come up with anti-BD agendas right there in your posts (not to mention your posting history) and then apply standards that not even DVD reached, that's just reigniting a format war. His post was such obvious flamebait it's laughable.



BTW, the mods have expressed in the past that they're looking to generate discussion on the format, not come up with random attacks on the format based on stuff that's never happened before.

I am all for the prices coming down, but I also believe the $5 bin did a lot to devalue the DVD format.

DVD is not going away anytime soon, but for users who want higher quality BD is currently the best option.

Again, BD rental is a cheaper option for those that want quality and BD is easily available for rent in major US markets.

I did not "attack" any format...I merely pointed out the fact that only a battle against HD DVD has been won...And that is a fact that cannot be challenged...BD wants to be the sole source...Well...SD DVD isn't going anywhere fast...and for you not to recognize that fact...only tells the rest of us that you are wearing blinders and not seeing the 'whole' picture...Now eventually...say 5-10 years from now...it is possible that BD will have won the "war"...But untill then...it is a series of battles...

I did not "attack" any format...I merely pointed out the fact that only a battle against HD DVD has been won...And that is a fact that cannot be challenged...BD wants to be the sole source...Well...SD DVD isn't going anywhere fast...and for you not to recognize that fact...only tells the rest of us that you are wearing blinders and not seeing the 'whole' picture...Now eventually...say 5-10 years from now...it is possible that BD will have won the "war"...But untill then...it is a series of battles...Again with the strawmen. Nowhere do I say anything that you mention, especially not that Blu-ray should be the sole source of anything.

Blu-ray has a potential market that is 1/3rd the size of DVD's when it was introduced, but DVD wasn't selling $5 discs (as you guys claim we said would happen) after only 2 years. Meanwhile, every single actual data source has Blu-ray holding off digital downloads and VOD despite the nay-saying predictions of pundits and posters.

For Blu-ray to be doing 10% of the business of DVD--the fastest-growing, most popular video format of all time--with 1/3rd the potential customers and a wider variety of competitors for entertainment dollars is nothing to be ashamed of, although for some reason there's a group of people here with an unsurprising failure of perspective that seem to believe that anything less than DVD's success is a complete failure, and all too happy to proclaim as much when given the chance. So, yes, when those claims are made (as above) and then backed up with those metrics of "failure" (i.e. DVD or nothing), that's not making a point, that's irrational criticisms.

IMO... unless standalone BRD players and media becomes "competative" in pricing with standard DVD players/media, they don't have a chance in hell to gain a profit or acceptance by the general consumer.

Sure, they may see an increase in sales during the holidays (with "sale" pricing). But afterwards, I predict a slow and painful death for BR. The average consumer is not in position to spend the $$ today.

For J6P, BRD is too expensive, too complicated. Just my opinion...

I couldn't have asked for a post that more perfectly illustrates my point. Thanks!

Again with the strawmen. Nowhere do I say anything that you mention, especially not that Blu-ray should be the sole source of anything.

Blu-ray has a potential market that is 1/3rd the size of DVD's when it was introduced, but DVD wasn't selling $5 discs (as you guys claim we said would happen) after only 2 years. Meanwhile, every single actual data source has Blu-ray holding off digital downloads and VOD despite the nay-saying predictions of pundits and posters.

For Blu-ray to be doing 10% of the business of DVD--the fastest-growing, most popular video format of all time--with 1/3rd the potential customers and a wider variety of competitors for entertainment dollars is nothing to be ashamed of, although for some reason there's a group of people here with an unsurprising failure of perspective that seem to believe that anything less than DVD's success is a complete failure, and all too happy to proclaim as much when given the chance. So, yes, when those claims are made (as above) and then backed up with those metrics of "failure" (i.e. DVD or nothing), that's not making a point, that's irrational criticisms.

:rolleyes:What is it with you and your fascination with "strawmen"??? Been watching 'Wizard of Oz' again???

You are a fanboy...nothing less...I never said that you said Blu-ray should be the sole source...and I challenge you to show where I did...What I did say was that "BD wants to be the sole source..."...I never claimed...nor even implied..."that anything less than DVD's success is a complete failure" I really wonder where you come up with this stuff...You should write fiction for a living...You are that good at writing fiction as evidenced by your post...

When out of the 3.5 million BD players that have been sold...only .5 million...or 500,000...units have been stand alone players...That tells me that this is a format walking a thin line...The [stand-alone] players are priced entirely too high...and the media...while I have seen a few that had 'reasonable' pricing...it is not the norm in the format and won't be for years to come...again...is generally twice the price of SD DVDs...

It all boils down to this...even if you continue to fail to recognize...BD won the battle against HD DVD...but it DID NOT win the "war"...No "strawmen" required...:p

:rolleyes:What is it with you and your fascination with "strawmen"??? Been watching 'Wizard of Oz' again???Do you even know what a strawman is? It's when you come up with arguments that weren't even part of the conversation. Namely, $5 discs and BD being the sole source of video. The reason I repeated it is because you came up with one, simple as that.
You are a fanboy...nothing less...Hey, look at that, name-calling. The fallback argument for when you don't have one!
I never said that you said Blu-ray should be the sole source...and I challenge you to show where I did...What I did say was that "BD wants to be the sole source..."Again, you dd that without anyone so much as mentioning that.
...I never claimed...nor even implied..."that anything less than DVD's success is a complete failure" I really wonder where you come up with this stuff...You should write fiction for a living...You are that good at writing fiction as evidenced by your post...Aaaaand here come the personal attacks. Interesting that you're the one that's stating opinion as fact and accusing me of fictionalizing.
When out of the 3.5 million BD players that have been sold...only .5 million...or 500,000...units have been stand alone players...That tells me that this is a format walking a thin line...Proof? And how exactly does that tell you that it's walking a thin line? Does that mean business models haven't changed in the 12 years since DVD came out?

How about some of that perspective I mentioned before? Because I'm expecting a couple of points to be brought up (downloads always are in these threads) and they're directly relevant to the growth argument that you've devised, I'll address those too.

When introduced, DVD had a potential audience of well, everyone. All you needed was a TV and you were ready to go. Blu-ray, however, needs a TV that only about 25%-30% of households had when it was introduced, and about 35%-40% currently. And as I've pointed out before, DVD is by far the most popular video format ever. Using it as a minimum baseline for success is like stating that a baseball player belongs in the minor leagues because he isn't in the Hall of Fame.

In a year and a half, Blu-ray managed to exceed the lifetime sales of LaserDisc, a technology that existed for about 20 years. There's been growth of almost 350% in same-quarter sales, and in the first 5 months of 2008--traditionally the slowest time of the year for video sales--Blu-ray sales equaled all of 2007.

And what about the death of physical media? Well, not only are physical media sales still the biggest sellers by a large margin, but streaming/downloading media isn't doing so hot. The prediction for the 2008's entire combined sales for all digital delivery formats in both SD and HD is less than the estimated sales for Blu-ray for the first 6 months. Yep, the entirety of the "successor" that the press and nay-sayers have been trumpeting for it's most successful year predicted for every vendor and every resolution scale is beat by the first six months of one hi-def format. And that doesn't even get into the problems that those same nay-sayers neglected to address or acknowledge. Like, for instance, the fact that bandwidth is already a limiting factor (just Google "bandwidth caps" or "throttling" for starters) and that the short-term upgrades to the infrastructure are limited to rollouts in a very few locations. And even those are basically with the companies responsible dragging their feet.

So, you see, Blu-ray's closest competitors aren't up to the task. Meanwhile it's doing well enough that retailers are increasing stock and visibility, studios are rapidly ramping up releases

How again does that point to a format in trouble?
The [stand-alone] players are priced entirely too high...and the media...while I have seen a few that had 'reasonable' pricing...it is not the norm in the format and won't be for years to come...again...is generally twice the price of SD DVDs...And? I don't know how many times it needs to be repeated that player and media prices are and continue to fall, but repeat it we must, since you guys keep on pretending this isn't happening. Hell, Warner told the press just last week that they were lowering prices for Blu-ray. And that ridiculous "twice the cost" argument must be because you're not taking into account the fact that the MSRPs for the day-and-date titles that make up most of DVD and Blu-ray's sales are rarely more than $5-$10/disc apart.
It all boils down to this...even if you continue to fail to recognize...BD won the battle against HD DVD...but it DID NOT win the "war"...No "strawmen" required...:pFor all intents and purposes of the HDTV Software forum that we're posting in, it is. That was the entire point of that line, although it seems that a lot of people these days forget that when talking about Blu-ray.

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