In an interview, a Roku exec says the player will soon add a way to search all those Amazon videos, and expects 10 more "channels" by the holidays.

I haven't posted enough to put in the direct link, but the full interview can be seen here: usnews.com/davesdownload

Scooped:
http://www.avsforum.com/avs-vb/showthread.php?p=16032613#post16032613

And I agree, Scyber. All those channels would make Roku a heckuva buy.