View Full Version : My Network TV will be "All HD"


SJKurtzke
05-15-06, 07:40 PM
Remember the discussion a while ago about which broadcast network will be all-HD first? Well, it looks like MNTV has them all beat:

from http://www.thefutoncritic.com/pr.aspx?id=20060515tribune01 :
"The first all high-definition broacast network, My Network TV affiliates include..."

fredfa
05-15-06, 07:51 PM
The only problem is the programming: all telenovas all the time.

RockyF
05-15-06, 07:51 PM
Not in Little Rock. I was so glad when I heard that our weak, non-HD, imcompotently run WB affilate was going to be the home of MyNetworkTV's recycled Mexican soap operas and our well funded, well run, full power UPN affilate was going to get the CW.

Sorry about the rant, I don't mean to derail the thread this early, it's actually pretty good news for the network.

Smthkd
05-15-06, 07:54 PM
Nice Find!!! ATL is in da house! :D

fredfa
05-15-06, 07:56 PM
MyNetworkTV is being produced by Twentieth Television, a unit of Fox Television. The heart of the programming for MyNetworkTV will be two telenovela-style dramas: "Desire" and "Secret Obsessions."

Both series will feature a 65-episode story arc of hour-long episodes airing Monday through Friday over 13 weeks.

Every Saturday, a recap episode highlighting the two programs' previous week's story lines will be broadcast.

"Desire" will air at 8 p.m., and "Secret Obsessions" at 9 p.m.

http://www.fresnobee.com/columnists/bentley/story/11994322p-12755278c.html

TonyW79SFV
05-15-06, 10:04 PM
Great, KCOP in LA had a hard time getting UPN in HD; to this day still doesn't broadcast UPN in HD. I hope they get it right this time and run MNTV in HD, especially with KCOP being a MyNetworkTV O&O station (yes, KCOP for once will be an owned and operated station with MNTV).

timmy1376
05-15-06, 11:35 PM
Doesn't mean a lot for those of us who will get The CW or MyNetworkTV as a sub channel. In fact, it means the bandwidth for the primary channel that IS HD will be cut....

Marcus Carr
05-15-06, 11:49 PM
Hopefully there will be some nice eye-candy on these shows like on Univision. (Plus I will be able to understand the dialog.)

Droford
05-16-06, 12:15 AM
My local UPN network is turning into a FOX affiliate and they claim it will be in HD although right now UPN is a subchannel of the local CBS affiliate and not in HD.

The decision to go to FOX was because neither CW or MNTV were going to allow local programming (?).

ENDContra
05-16-06, 12:36 AM
So "My Network TV" is going to be nothing but two prime time soap operas all week? Doesnt sound like my kind of network TV at all. Who is the person "My" refers to? :)

tkmedia2
05-16-06, 01:02 AM
Since there is some confusion on stations heres a link to affiliates in the top markets, their current station affiliate and their new MNTV affiliate.

http://en.wikipedia.org/wiki/List_of_My_Network_TV_affiliates

CycloneGT
05-16-06, 10:09 AM
I bet $100 Imaginary AVS bucks that the "My Network" will carry that Star Wars TV series when its available.

kenglish
05-16-06, 10:27 AM
I doubt KJZZ will carry it in HD.

dishbacker
05-16-06, 10:40 AM
So "My Network TV" is going to be nothing but two prime time soap operas all week? Doesnt sound like my kind of network TV at all. Who is the person "My" refers to? :)

No different then what WB does today for the most part. Only programming from 7p-9p CST. Or FOX for that matter, except I'm not sure that MNTV has something planned for Sunday's (where FOX actually has 3 hours of programming). Of course, it doesn't compare to the National Sports programming that FOX has... but just an example.

Marcus Carr
05-16-06, 12:26 PM
I bet $100 Imaginary AVS bucks that the "My Network" will carry that Star Wars TV series when its available.

I'm gonna go out on a limb and say FOX gets it.

CycloneGT
05-16-06, 03:23 PM
I'm thinking along the lines that since FOX owns My Network, that they'll put the SW TV show on there to boost credibility of the network. Just like FOX did with their NFL coverage.

RockyF
05-16-06, 03:54 PM
No dishbacker, this is a lot different than what WB and Fox do right now. Those networks program new program each night, MyNetwork TV will strip 5 episodes each of the same two programs Monday thru Friday with a recap ep on Saturday. In other words, prime time soap operas. They will then start over with new shows every 13 weeks, for 65 episodes per program. Not only that, but the scripts for these programs will just be translated from Mexican soap operas, so they're not even really original programs.
Now, I'm not one to judge a program before it airs, but this seriously sounds like a sad way to start a new network. Maybe in a few years they will improve, but as I said earlier, I don't really care that it won't be in HD in my market, because there is nothing there I'm gonna wanna watch anyway.

PaulGo
05-16-06, 04:09 PM
I wonder if it will be 1080i or 720p.

fredfa
05-16-06, 04:25 PM
Since it is a NewsCorp production, why would you think it would be anything but 720p?

fredfa
05-16-06, 04:26 PM
More specific info:

Upfront Notebook
MyNetworkTV to Offer Desire, Secret Obsessions Six Nights

By Marc Berman MediaWeek.com MAY 16, 2006 -

MyNetworkTV, a new venture from Fox Television Stations, Inc. and Twentieth Television, gave advertisers a sneak peak of its upcoming Desire and Secret Obsessions programming franchises.

Slated to launch on Sept. 5 with U.S. coverage at a promised 90+ percent, the initiative of the new network is a six-night, 8-10 p.m. programming block populated with two original stripped scripted telenovelas (which were originally slated for first-run syndication), structured in a 13-week, 65-episode story arc. Highlights of each franchise will be offered every Saturday.

In addition to building its station lineup (which is currently cleared at 82 percent of the country), the specific goals of MyNetworkTV are quality-stripped programming, addictive stories, daily Web content, and 52 weeks of original programming. The Desire franchise will open the evening at 8 p.m., followed by Secret Obsessions at 9 p.m., and the four confirmed series in each umbrella title are as follows:

DESIRE

TABLE FOR THREE (4th Quarter 2006)
Two brothers (Nate Haden and Zack Silva) on the run from the mob head from New Jersey to Los Angeles, where they both fall passionately in love with the same woman (Michelle Belegrin). When one brother is believed to be murdered by the mob, only to resurface later, the other brother seeks comfort with the woman they both competed for.

ART OF BETRAYAL (1st Quarter 2007)
After the ex-wife (Sean Young) of a successful and heartless businessman attempts to destroy her former lover’s career, she sets up a scheme to have her two sons seduce his daughters, marry them, and take their money.

RULE OF DECEPTION (2nd Quarter 2007)
Two best friends (Annalynne McCord and Rachelle Woods) who hail from entirely different worlds find their relationship shattered after they meet a handsome and dashing engineer (Dylan Bruce) who seduces both women…one for love, and one for money.

FRIENDS & ENEMIES (3rd Quarter 2007)
A woman who pretends to be a psychiatrist falls in love with her patient and begins a hot and heavy affair with him, until his family reveals the other life she lives.

SECRET OBSESSIONS

FASHION HOUSE (4th Quarter 2006)
Set in the competitive fashion world, former “10” Bo Derek plays a powerful fashion icon who will stop at nothing to destroy the woman (Natalie Martinez) who tries to romance her son (Taylor Kinney).

WATCH OVER ME (1st Quarter 2007)
Julia (Dayannara Torres) and her fiancé Sebastian were meant to have a perfect marriage, but the dangerous world they inhabit makes it necessary for a third party to enter their relationship--Jack, a bodyguard hired to protect them. Unfortunately, Jack's arrival is the catalyst for an intense love triangle that may destroy them all.

A DANGEROUS LOVE (2nd Quarter 2007)
Two very different families – the Olivera and the Mazzoni clans – struggle with a bitter feud that has plagued them for years. Maria Conchita Alonso stars.

TO LOVE & DIE (3rd Quarter 2007)
After a plane crash, an heiress falls in love with the pilot against the wishes of her family.

http://www.mediaweek.com/mw/news/recent_display.jsp?vnu_content_id=1002503467

afiggatt
05-16-06, 05:25 PM
Since it is a NewsCorp production, why would you think it would be anything but 720p?
But the bulk of the My Network broadcast stations are soon-to-be former UPN or WB stations who are set up for 1080i broadcasts - or at least those that are currently HD stations. How much work will it be to switch to receiving a 720p feed from the new network and broadcasting it locally at 720p if the station gear was brought for 1080i operation? Maybe someone in the business can tell us if there is some mad scrambling going in to prepare to convert local broadcast operations to 720p or maybe the local stations will be able to select from a 1080i or 720p feed or My network will be 1080i.

DeathRay
05-16-06, 08:14 PM
More specific info:

Upfront Notebook
MyNetworkTV to Offer Desire, Secret Obsessions Six Nights

By Marc Berman MediaWeek.com MAY 16, 2006 -

the specific goals of MyNetworkTV are quality-stripped programming



oh yeah? i'd prefer they didn't strip the quality from the programming. or perhaps they could go for quality-stripper programming instead?

Ken H
05-16-06, 08:45 PM
How much work will it be to switch to receiving a 720p feed from the new network and broadcasting it locally at 720p if the station gear was brought for 1080i operation?In most cases, very little.

jimboy
05-16-06, 11:17 PM
But the bulk of the My Network broadcast stations are soon-to-be former UPN or WB stations who are set up for 1080i broadcasts - or at least those that are currently HD stations. How much work will it be to switch to receiving a 720p feed from the new network and broadcasting it locally at 720p if the station gear was brought for 1080i operation? Maybe someone in the business can tell us if there is some mad scrambling going in to prepare to convert local broadcast operations to 720p or maybe the local stations will be able to select from a 1080i or 720p feed or My network will be 1080i.

KenH is correct. Most HD gear goes both ways with either a click of a mouse or a setup menu change.

PRMan
05-17-06, 07:56 AM
So....

It seems they are going for 18-49 year old women, mostly...

taz291819
05-17-06, 10:36 AM
KenH is correct. Most HD gear goes both ways with either a click of a mouse or a setup menu change.

Yep, just change the SD-upconverter to 720p and the HD-encoder to 720p, that's about it.

I'm sure there are some 1st-generation upconverters and encoders that are only suited for one or the other, but those are probably few and far between.

dtle
05-17-06, 10:40 AM
Anyone think it's kinda stupid to put 5-times-a-week shows on PRIMETIME? There's no way someone without a DVR can devote themselves everyday to the shows. Most definately, there will be conflicts with other shows from other networks?

stephenC
05-17-06, 11:50 AM
So....

It seems they are going for 18-49 year old women, mostly...

Sounds like a winning demographic for the promotion of HD among the female group. Yeah!

scowl
05-17-06, 12:23 PM
Not only that, but the scripts for these programs will just be translated from Mexican soap operas, so they're not even really original programs.
Finally... Mexican soap operas in HD! At last they're giving us HDTV viewers what we've been begging for!

foxeng
05-17-06, 01:06 PM
There's no way someone without a DVR can devote themselves everyday to the shows. Most definately, there will be conflicts with other shows from other networks?

The Latino's seem to have no problem with it. That is why they are bringing them to English now. Remember, both ABC and CBS have telenovelas ready to go this fall as well.

SJKurtzke
05-17-06, 07:02 PM
So "My Network TV" is going to be nothing but two prime time soap operas all week? Doesnt sound like my kind of network TV at all. Who is the person "My" refers to? :)
My Network TV is just starting out with those two shows. Eventually, they will add more, such as "Catwalk", "On Scene", "Celebrity Love Island", and "America's Brainiest"

Marcus Carr
07-21-06, 10:32 AM
MNT: All Novelas, All the Time

By Jim Benson -- Broadcasting & Cable, 7/21/2006 7:01:00 AM

After making a heavy investment in English translations of Spanish-language telenovelas, Fox’s MyNetworkTV (MNT) has abandoned plans to proceed with a slate of reality shows it had put into development in the event the new programming format launching the network fails.

“We will be all telenovelas, all the time,” Fox Television Stations CEO Jack Abernethy said.


“We originally did announce reality but now we’re going in this direction,” added Twentieth Television Programming President Paul Buccieri, appearing with Abernethy and talent, including Fashion House stars Bo Derek and Morgan Fairchild, at the Television Critics Assn. press tour Thursday in Pasadena, Calif.

Buccieri noted Twentieth, which is supplying programming for the venture (with Fox looking at providing only a small dedicated staff), has been actively acquiring scripts and developing future telenovela slates. It will start production on multiple telenovela arcs prior to the network launch Sept. 5.

The programming executive, who is personally leading the telenovela production effort, serving as the de facto executive producer, also revealed that MNT will no longer use the umbrella titles of Desire and Secret Obsessions for the closed-ended scripted series. Twentieth decided that it would be better from a branding standpoint to develop each under a separate title, he said.

Pressed about why MNT would stick with the telenovela format if it does not initially work, Abernethy equated the idea of switching gears with being akin to Lifetime moving to men’s programming had its female-only strategy gotten off to a slow start.

Buccieri suggested that other networks, which have retreated from their initial enthusiasm over telenovelas, attributing the delays to a search for the right business models, were “afraid” of the large time period commitments needed to do them in the manner that has made them the world’s most popular programming format. The programs traditionally run as one-hour, closed-ended strips, though none of the networks appear to be going in that direction now (ABC adapted the American version of Ugly Betty as a weekly series).

The launch of MyNetworkTV, meanwhile, could be hampered by declining ratings this summer for UPN, since Fox now controls the lame-duck network’s affiliates in the nation’s largest markets.

“UPN has been trending down lately, which is a little bit of a concern since we will draw off of this,” Abernethy said.

Since UPN and The WB will not fold into The CW until Sept. 20, there will be a two-week overlap when the Fox stations and other netlet affiliates signing onto MNT will have to carry two networks.

Abernethy said the Fox duopoly stations will run MNT in prime time and stop carrying UPN programming entirely on Sept. 5. The issue is what happens in other markets that are contractually obligated to UPN and WB.

Some stations invested in the success of MNT from financial and branding standpoints may be motivated to shift UPN and WB rerun fare to the overnight hours. Some MNT affiliates have suggested that they are closely examining their contracts to see if they will follow Fox’s lead and stop running the other programming early.

Geared toward adults 18-49, MNT has been cleared so far in 94% of the U.S., including 97 of the top 100 markets. Abernethy predicted that more affiliates will run MNT’s two-hour block of telenovelas in pattern in prime than The CW.

http://broadcastingcable.com/article/CA6355180.html

FriscoJoe
07-21-06, 11:49 AM
KDFI in DFW. They've never broadcast any HD (to my knowledge). KDFI also carries local Stars and Ranger games. So three questions (I'm not really expecting any answers until it's GO time):
1) Will they do HD?
2) How can they continue to do Stars and Rangers broadcasts if these shows go 6 nights a week?
3) Any chance in Hades that this can all result in HD local broadcasts for the Stars and Rangers?

Baldmaga
07-21-06, 12:14 PM
If that is the case, and all UPN primetime programming is dumped on the 5th, then WWE Smackdown will be pre-empted for two weeks?

I'm sure WWE will love that...

SJKurtzke
07-21-06, 03:48 PM
I think they'll understand. They've known about the two-week dropout (on a closing-down network with only reruns) for a long time.

HDTVChallenged
07-21-06, 06:44 PM
Pray for FOX splicer system part deux ... otherwise the "All HD" aspect is going to be meaningless in most markets.

CPanther95
07-21-06, 07:12 PM
If that is the case, and all UPN primetime programming is dumped on the 5th, then WWE Smackdown will be pre-empted for two weeks?

I'm sure WWE will love that...

WWE fans butting heads with Telenovela fans. The most inconsequential battle since the great "Spock is more human" / "Spock is more Vulcan" debates.

taz291819
07-21-06, 09:10 PM
WWE fans butting heads with Telenovela fans. The most inconsequential battle since the great "Spock is more human" / "Spock is more Vulcan" debates.


That's funny, never thought I'd hear that. On that note, I don't see the WWE (or The CW) having a problem with the upcoming CW affiliates in those affected markets taking the secondary feed of Smackdown, and running it on the weekends. Of course, they would have to pre-empt something on their schedules, but it would be a good way to promote their station change.

foxeng
07-21-06, 10:18 PM
It is being spectulated that the UPN's that are becoming MNT stations will run the UPN programming after midnight in that 2 week period. The FOX UPN's have said that is what they are going to do and other UPN's going MNT are looking at their contracts as well.

TVOD
07-21-06, 10:32 PM
Pray for FOX splicer system part deux ... otherwise the "All HD" aspect is going to be meaningless in most markets.It's less than 2 months away. Fox must be in a big hurry to get this all set up if it is a splicer system. Even if it's not, that's still a lot of receivers to distribute.

So now instead of 4 1080i vs 2 720p OTA networks, it'll be 3 vs 3.

So what's going to happen when MNT becomes #1? At that point the good old days of reality TV will seem great.

HDTVChallenged
07-22-06, 01:07 AM
So now instead of 4 1080i vs 2 720p OTA networks, it'll be 3 vs 3.

Yes ... Many have already predicted that 1080i is ultimately doomed as an OTA broadcast format thanks to the insatiable 'quest for the holy multicast dollar.'

Signals may leave the network @ 1080i/48Mbps but they'll be 720p/12Mbps by the time they hit your screens. :( :mad:

Rammitinski
07-22-06, 03:33 AM
Jeez......Latino-style soap operas and reality shows. I'm getting closer and closer to swearing off network television every day.

Certainly not my demographic, nor will it ever be.

I guess I could always turn to cable and watch home decorating shows, Rachael (Rocky the Flying Squirrel) Ray or Fox News Channel- NOT!!

Inundated
07-22-06, 03:58 PM
For what it's worth, the MNTV stuff SHOULD be in HD here via WUAB/43, the current UPN affiliate which passes UPN HD regularly.

But I'm not at all confident that they'll do it right on September 5th.

And if I gave a rip about the programming to be offered, I'd be more concerned about it. :D

SJKurtzke
07-22-06, 04:18 PM
For what it's worth, the MNTV stuff SHOULD be in HD here via WUAB/43, the current UPN affiliate which passes UPN HD regularly.

But I'm not at all confident that they'll do it right on September 5th.

And if I gave a rip about the programming to be offered, I'd be more concerned about it. :D

Why wouldn't they? From the looks of Wikipedia, your station is fully committed to the MyNet affiliation. They've changed their branding, and have launched a new website for the station, complete with MyNet references.

If they pass HD now, what would stop them for the new net?

(If you're thinking the 1080i vs. 720p thing, I've heard the station just has to reset their upconverter and output mode, something that can be done via a computer wizard)

taz291819
07-22-06, 07:09 PM
Why wouldn't they? From the looks of Wikipedia, your station is fully committed to the MyNet affiliation. They've changed their branding, and have launched a new website for the station, complete with MyNet references.

If they pass HD now, what would stop them for the new net?

(If you're thinking the 1080i vs. 720p thing, I've heard the station just has to reset their upconverter and output mode, something that can be done via a computer wizard)


Actually, anyone who can read can change the encoder (at least with our Tandeberg). It has a nice LCD display with menu items, and you simply select 720p instead of 1080i.

The question is, how is Fox distributing the signal?

TVOD
07-22-06, 09:49 PM
The question is, how is Fox distributing the signal?To splice or not to splice - that is the question.

Inundated
07-23-06, 12:58 AM
Why wouldn't they? From the looks of Wikipedia, your station is fully committed to the MyNet affiliation. They've changed their branding, and have launched a new website for the station, complete with MyNet references.

If they pass HD now, what would stop them for the new net?

The station is owned by the cheapest broadcaster in the market (Raycom Media), and I don't have a lot of confidence in their technical expertise.

That being said, if it is as simple as described, even they can't screw it up. And they've generally had no major problems with CBS HD (they run the local CBS affiliate) or UPN HD.

Their analog PQ and upconvert of same stinks up the place, though. :D

chitchatjf
07-23-06, 08:33 AM
The Boston market is still locked out as far as MNTV and PRIMETIME HD clearance is concerned.

NetworkTV
07-23-06, 09:31 AM
So let me get this straight: The network will be distributing 2 hours of programming to the affiliates per day? That's how they're calling it all HD? I guess when you say "network" instead of "channel".....

kenglish
07-23-06, 09:39 AM
Hopefully, all of these stations are just little toady, hole in the wall operations. Otherwise, it's a bit more than "just a mouseclick" to change HD formats.

TVOD
07-23-06, 04:45 PM
The Boston market is still locked out as far as MNTV and PRIMETIME HD clearance is concerned.Maybe WSBK could be the MNTV affiliate. That would be a turn of the tables of the CBS/UPN - Fox relationship.

Inundated
07-23-06, 08:16 PM
Maybe WSBK could be the MNTV affiliate. That would be a turn of the tables of the CBS/UPN - Fox relationship.

There is word that WZMY/50 Derry NH - which ironically has had the "My" moniker on its own before MNTV even started - will be the Boston market's affiliate. I have no idea if they do HD.

There is also a possibility another station will air the MNTV stuff in afternoons in Boston, of all places...I can't remember which station that was.

chitchatjf
07-23-06, 08:38 PM
Maybe WSBK could be the MNTV affiliate. That would be a turn of the tables of the CBS/UPN - Fox relationship.

If they want HD Primetime clearance it is the only way to go.

WZMY dosen't even have a strong enough digital signal to be picked up and it ain't HD.

Other stations in similar setups are going My NTV and whaqt is the tenetive prime time lineup

8pm - Dr Phil rerun SD
9pm Jeopardy rerun - SD
930 News
10pm Fraiser another SD rerun.

Without thesyndicated Wheel and new Jeopardy WSBK will be USELESS in the HD department.

Ken H
07-23-06, 10:02 PM
Remember the discussion a while ago about which broadcast network will be all-HD first? Well, it looks like MNTV has them all beat...Hardly. They don't 'beat' anyone with such a limited programming style and two programs.

rickmccamy
07-24-06, 03:53 AM
Is the guy in the bumblebee suit gonna be there, I just wanna see him in HD!

foxeng
07-24-06, 07:36 AM
There is also a possibility another station will air the MNTV stuff in afternoons in Boston, of all places...I can't remember which station that was.

Afternoon programming? What afternoon programming? MNTV is only a 2 hour a day network.

Marcus Carr
03-01-07, 07:16 PM
MyNetwork TV: No More Scripted

By James Hibberd

MyNetworkTV is getting out of scripted programming.

The network has dropped plans to produce seventh and eighth cycles of telenovelas, and has decided to cease pursuing scripted content of any kind.

"We're not developing anything scripted at this time," said MyNetwork President Greg Meidel. "We don't have one scripted project, other than telenovelas that have already been produced."

Instead, Mr. Meidel said the News Corp.-owned network, which has struggled to draw audiences with its telenovela content since launching last fall, is in discussions with top reality producers to acquire new shows.

Mr. Meidel was blunt about his reasons for dropping scripted content.

"The five major networks spend enormous amounts on development and I don't think we can outdo what they do in [comedies] 'Family Guy' or 'Two and a Half Men,' or [dramas] 'House' or 'Grey's Anatomy,'" he said. "But I think there's some great reality projects out there that are available."

After running telenovelas since September that have averaged about 800,000 viewers, MyNetworkTV is on the verge of a major schedule shakeup.

Next month the network runs its final two telenovelas-"American Heiress" and "Saints & Sinners"-on Tuesdays and Wednesdays, with mixed martial-arts fighting Mondays and movie nights Thursdays and Fridays.

The network also recently announced upcoming specials on Anna Nicole Smith ("Anna Nicole Smith: A Centerfold Exposed," produced by the team behind "Access Hollywood"), an Elton John concert special ("Happy Birthday Elton") and a fight night preview special ("Countdown to Battleground").

Mr. Meidel said his current strategy isn't to focus on a particular brand, but to "make some noise" and bring in new sampling.

"I want people to know MyNet is out there, and there's a huge percentage that do not know we exist," he said.

http://tvweek.com/news.cms?newsId=11637

NetworkTV
03-01-07, 07:53 PM
If a tree falls in the forest and only one hand is clapping....

TommyK
03-01-07, 11:44 PM
MyNetwork TV: No More Scripted

By James Hibberd

MyNetworkTV is getting out of scripted programming.
http://tvweek.com/news.cms?newsId=11637With this development, the title of this thread might need to be edited. They'll be lucky to have any HD.


Then again...
If a tree falls in the forest and only one hand is clapping....Yeh, you're right. Nevermind.

Ken H
03-01-07, 11:59 PM
Hardly. They don't 'beat' anyone with such a limited programming style and two programs.
Wait, where did I hear that before? Oh, it was me.

Marcus Carr
03-09-07, 08:47 AM
MyNet Drops Pure-HD Format

Shift From Soap Operas Brings Standard/HD Mix

Starting this month, MyNetwork will drop its status as the only pure high-definition broadcast network.

MyNet is scaling back its HD telenovelas to only two nights a week, instead opting for movies, ultimate fighting and reality specials that include a mix of HD and standard-definition content.

Monday's International Fight League competitions, for instance, will not be in HD. Telenovelas airing Tuesdays and Wednesdays will continue to be in HD. Thursday and Friday movie nights will sometimes be in the format; for example, an upcoming showing of "The Rundown" is in HD, but "Rocky IV" is not.

Similarly, MyNetwork's recently announced special "Anna Nicole Smith: A Centerfold Exposed" will not be in HD, but an Elton John concert special, "Happy Birthday Elton," will be.

When MyNet launched in September, it impressed the HD purists with its dedication to the format, airing telenovela-style soap operas shot in HD five nights a week. Although the network only had one type of programming, it was still the only pure-HD broadcast network on the air.

MyNetwork's ratings disappointed, however, and recently the network decided to scale back telenovelas to only two nights a week. Last week, MyNetwork President Greg Meidel said his upcoming round of telenovelas will be the network's last, and that MyNet would develop only unscripted content from here on.

Most unscripted broadcast programs, particularly reality shows, are shot in standard definition to keep production costs relatively low. (A few popular franchises such as "American Idol" have embraced the HD format.) Likewise, most recent big-budget theatrical movies are available in HD, but older titles need to be remastered in the format—which adds to the cost.

http://www.tvweek.com/page.cms?pageId=626

HDTVChallenged
03-09-07, 12:09 PM
MyNet Drops Pure-HD Format

Shift From Soap Operas Brings Standard/HD Mix

Starting this month, MyNetwork will drop its status as the only pure high-definition broadcast network.

LOL ... arrrgh!!!

Ironically, within the past 2 days, the one MyNetTV affiliate within usable range of my antenna has finally gotten around to installing HD equipment. As Charlie Brown would say, "Good Grief!"

fredfa
03-09-07, 12:13 PM
I guess the title of this thread should be changed. :(

Marcus Carr
03-09-07, 12:21 PM
The Baltimore affiliate doesn't show anything in HD anyway. And everything is stretched.

Yet Comcast is adding it to their "HD" lineup on 3/26. What's up with that?:confused:

SJKurtzke
03-09-07, 09:41 PM
I guess the title of this thread should be changed. :(
It has been done. :(

EDIT: Or at least I thought I did it.... :confused:

TVOD
03-09-07, 10:29 PM
Hopefully this will turn the network around and make it as successful as the CW. :D MNTV may become the network with the least amount of HD.

mikemikeb
03-10-07, 07:07 AM
Mr. Meidel said the News Corp.-owned network, which has struggled to draw audiences with its telenovela content since launching last fall, is in discussions with top reality producers to acquire new shows.

Mr. Meidel was blunt about his reasons for dropping scripted content.

"The five major networks spend enormous amounts on development and I don't think we can outdo what they do in [comedies] 'Family Guy' or 'Two and a Half Men,' or [dramas] 'House' or 'Grey's Anatomy,'" he said. "But I think there's some great reality projects out there that are available."

"I want people to know MyNet is out there, and there's a huge percentage that do not know we exist," he said.Here's an easy way to get people to notice: Put American Idol on MyNetwork TV...

NetworkTV
03-10-07, 09:47 AM
I think calling it a "pure HD broadcast TV network" is kind of stretch. While it was somewhat true in the sense that the Network feed was all HD, it was 2 hours out of the entire day undoubtably surrounded by SD at the local level. Not to mention, even taking account various SD shows, ABC and CBS almost certainly have more HD content available each week. NBC (for now) and Fox might be a push. I'm not sure how much of the CW network programming is HD.