I had to mark this day - the first time I've seen or heard an ad for a release on the HD-DVD format on TV. I still see the 'on DVD and Blu Ray Disc" ads all the time, so hopefully this is the start of a more substantial HD-DVD advertising push than we've seen until now.

Or did I miss some ads? Anyone have something from earlier that was in the mass media?

Yes, this was good to hear and we need ALOT more of it! :)

They have been advertising releases in the HD DVD format for several months now.

Some even say "DVD, HD DVD and Blu-Ray Disc!"

Commercials for Accepted, Mission Impossible 3 and others have had the "Now in HD DVD" message on it

OP....you need to stop reading or spending time with family & friends and watch more TV ;) As others have pointed out this has been going on for quite a few months now.

I remember seeing both Nacho Libre and Accepted commercials with the HD-DVD tag at the end.

Hollywoodland review Up!

Highdefdigest (http://hddvd.highdefdigest.com/hollywoodland.html)

'Hollywoodland' looks wonderful. Universal presents the film in 1.85:1 and 1080p/VC-1 video, and it's up there with the studio's best HD DVD transfers. Ben, you never looked so good.

For a film that did not enjoy a big budget, 'Hollywoodland' is an impressive achievement. Director Allen Coulter and his DP Jonathan Freeman are to be commended for getting every dollar up on the screen. Late '50s/early '60s Hollywood is recreated faithfully, with the film infused in a lovely, burned-out orangey glow. Primaries remain strong, too, for a very vivid, robust presentation. The Louis Simo scenes do look a bit more "hard-boiled" compared to the George Reeves flashback sequences, but the contrast remains consistent and is not distracting. Hues remain nice and solid, and blacks excellent. I was also impressed with how pristine the print is -- it really has a wonderfully smooth, detailed look. Sharpness is also spot-on, and there is no apparent edginess to the image, which has been an issue with some recent Universal HD DVD releases. 'Hollywoodland' looks as entrancing as the town of its title.

It appears even operating on lo-fi Universal knocks out of of the park. :D

Toyko Drift is another one that was advertised on TV as available on HD DVD

Glad to see the review - I ordered this from Amazon the other day and should be getting it soon