View Full Version : Why is blu ray not exceeding 2:1 ratio?
This is not flame bait etc, I own both formats and believe they will both co-exist forever. My question is: with their being many many times more BD players in people's hands due to the PS3, why does a title like 300, which should be 100% in that demographic not sell 3 or 4 or 5 times as many as the HD DVD version? Arent there over 2 million PS3's out there now? How many HD DVD players have sold? Maybe I am underestimating the HD DVD harware out there, I was thinking less than 400k or so. Anyone have any rational, non-trolling ideas why this isn't more one-sided than 65-35?
egbertHD 08-10-07, 08:20 AM I think this is because the HD DVD version has more extras like the Bluescreen-IME, that make up for the higher MSRP and the lower market share of HD DVD in general. And of course a lot of people who own a PS3 just use it for gaming and not for watching movies in High Def.
Plus people who own both formats think twice about missing some of the HD DVD exclusive extras when buying the Blu-ray edition.
This same point was brought up in the 300 "Guess the ratio" thread.
The reason is obvious >>>
Consumers purchasing an HD DVD player or add-on, purchase it for the sole purpose of WATCHING MOVIES.
Consumers purchasing a PS3 want GAMES first.
That is one of the major points from the HD DVD camp. "ATTACH RATES are HIGHER for HD DVD" Therefore, there is a higher percentage of HD DVD owners buying a title vs. PS3 (BR) owners.
This will remain true if/ until BR stand-alone players drop to acceptable levels. (Break the $199-$249 barrier)
Sony may kill themselves by forcing BR with a game system, or they could become the next MEDIA SUPER-POWER. It's up to the consumers to make that call.
I'm guessing that those who have both choices, 2/3 went with the HD-DVD for the extra features. 1/3 went with Blu to save $5. Then there were those who got both so they could compare... I'd also warrant that the HD-DVD would have a little bit higher percentage if it hadn't sold out while the blu-ray was plentiful. Pushed a few dual format owners to pick up the blu since it was all that was left.
I'm not sure how much market the dual format owners are. It's possible this section is a wash.
The most likely reasoning, assuming 400,000 HD-DVD players, is that 742,857 of the PS3's are being used as movie players. This is a number that really can't be measured easily. I'm assuming our numbers are worldwide for the sales of 300.
I can attest to the fact that an abundance of blu-ray versions were pressed (at my local BestBuy the HD-DVD was sold out while there was at least 25 or more Blu-rays left on the shelves), to allow the possibility of all those extra PS3 owners to pick it up should they desire... Apparently they didn't.
I wonder when the Ps3 catches up on must have games. Will the BD movie sales go down. I've had a theroy that the ps3s lack of of is due to sonys push for BD. Try to get all the ps3 owners into BD.
But prehapps not. Maybe the shift in exclusive games has screwed them over..
mlankton 08-10-07, 08:54 AM Third gen players are a good sign.
Sony is leaving the door open for Toshiba, but Toshiba needs to start taking advantage of that before the format war slips away from them.
QWK SVT 08-10-07, 08:54 AM Well, there are a couple of reasons:
Not every PS3 is a movie player. I don't know why some on AVS struggle with this... Some people bought stirckly for games. Some even bought it without owning an HDTV. Others were like me, and bought to play BD movies, as well. It is the only player where it is completely logical to believe it could have been purchased, yet will never play a movie. We may never know what the real number is, but I cringe every time someone suggests that there are XX million players, because there are XX million PS3s, to fit their needs (on either side, to gloat about poor attach rates, or the massive difference in # of players).
People like me who own both formats opted for the more expansive (and expensive) HD-DVD version. The ability to check out the extras was worth the extra couple of dollars to me. I have a feeling there are not too many dual format owners, outside of AVS (or similar forums), so I don't think this really had a large impact
Sell outs - While I'm still waiting on my pre-order from Amazon (don't get me started :mad:) I did happen into several B&M stores near me... There were almost all sold out of both formats - it wasn't just HD-DVD gone. I would expect week 2 sales of 300 will still be VERY high, in comparison to previous releases.
PS - I still haven't bought a PS3 game, yet... Soon, probably. Spending too much of my game time on Forza 2, to waste money on something that won't get touched.
mproper 08-10-07, 09:06 AM Well, there are a couple of reasons:
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Not every PS3 is a movie player.
Ditto. Kindof like how you wouldn't say everyone who buys a radio listens to AM.
I wonder when the Ps3 catches up on must have games. Will the BD movie sales go down. I've had a theroy that the ps3s lack of of is due to sonys push for BD. Try to get all the ps3 owners into BD.
But prehapps not. Maybe the shift in exclusive games has screwed them over..
why does it matter?? 360 has good games, do people suddenly stop watching movies to play forza 24-7? I don't understand that mentality.
Deja Vu 08-10-07, 09:18 AM Every PS3 is a POTENTIAL BD player and that's important to Blu-Ray. Sony not only has a BD base with the PS3, but has also planted many, many land mines that will explode in HD DVDs face when PS3 owners buy that HDTV or when a movie they really want is released etc. If the combos were priced and marketed right HD DVD could do the same thing, but it simply doesn't have the vision to exploit its most potent weapon.
Cheers,
Grant
atagert 08-10-07, 09:23 AM why does it matter?? 360 has good games, do people suddenly stop watching movies to play forza 24-7? I don't understand that mentality.
No, but as you start to buy $60 games, the disposable income isn't there for movies.
The 360 has good games if you have the HD DVD add-on or not. If you buy the add-on you are not buying to play games.
Adam
No, but as you start to buy $60 games, the disposable income isn't there for movies.
The 360 has good games if you have the HD DVD add-on or not. If you buy the add-on you are not buying to play games.
Adam
Renting still brings in money, I have a hddvd add on and usually don't buy movies. Personally 28bux for a movie thats gonna be viewed twice isn't worth it. Besides, if you can afford 500-600 luxury item i think you can spare money for movies and games. Besides people that can't afford expensive items but buy with credit acutally spend more.
kevinca1 08-10-07, 09:36 AM All sales talk belong in sales thread.
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