What in the world possessed Mark Cuban to release HDNet Blu-ray titles for $17 each???

Doesn't he realize each title is 30mins and shot in 1080i with no special features???

Who is he targeting? What is the demographic he thinks will buy this crap?

I'd love to get HDNet Smart Travels on Blu-ray, but not individual 30mins titles for $17. I'd prefer a similar setup like Planet Earth. Give me 15-20 episodes of Smart Travel with Rudy Maxa for $50 and I'm in.

Otherwise, get lost Mark Cuban!

30 mins. PER disc for $17... Too much. Even for a $5 DVD with 1 episode, its too much. lol

Considering BD's replication and production costs..I'd say thats about right. I guess you get what you wish for :)

Cant they add atleast 2 more episodes? 1 is a bit too less...

Considering BD's replication and production costs..I'd say thats about right. I guess you get what you wish for :)

Not when you have an Indie distributor selling their movies at $14.95 (http://www.highdefdigest.com/news/show/Echo_Bridge/Disc_Announcements/Echo_Bridge_Plans_Line_of_Low-Priced_Blu-ray_Discs/1424). Sorry, wishful thinking can't make everything true.

Brandon

Considering BD's replication and production costs..I'd say thats about right. I guess you get what you wish for :)

What replication or production costs?

These are recorded on BD-R in BDAV mode with no menus at all. You're paying for blank media costs and then way too much for them to toss some data on it for you.

What replication or production costs?

These are recorded on BD-R in BDAV mode with no menus at all. You're paying for blank media costs and then way too much for them to toss some data on it for you

O Jeez! Really? Your right...that is way too expensive.

Considering BD's replication and production costs..I'd say thats about right. I guess you get what you wish for :)

Do you have numbers to support this claim?

HDNet Blu-rays: What is Mark Cuban thinking???
He's probably thinking:
"Blu-boys will buy anything! $$$$$$$ CA-CHING!!!!!!."
J

My Freedom disks are only 20 minutes and cost $35 each. Value is in the mind of the buyer. For me, the Freedom disks are great. They take up little room on the server and I can easily trade them for another title. 2 titles for $35 is great. ;)

What in the world possessed Mark Cuban to release HDNet Blu-ray titles for $17 each???

Doesn't he realize each title is 30mins and shot in 1080i with no special features???

Who is he targeting? What is the demographic he thinks will buy this crap?

I'd love to get HDNet Smart Travels on Blu-ray, but not individual 30mins titles for $17. I'd prefer a similar setup like Planet Earth. Give me 15-20 episodes of Smart Travel with Rudy Maxa for $50 and I'm in.

Otherwise, get lost Mark Cuban!

What's wrong with 1080i? Have you seen the titles? They look excellent.
I have a bunch on HD DVD and BD.

He needs the cash to help him purchase the Cubs! :eek:

Sorry, pricing is not based on costs. Pricing is a based on maximizing profit for a the products price curve. Where diminishing sales decrease profits.

Stuff we all learned in high school.

Sorry, pricing is not based on costs. Pricing is a based on maximizing profit for a the products price curve. Where diminishing sales decrease profits.

Stuff we all learned in high school.

Then it should go down because people are not buying it ;) It would be better to even do $25 and throw in 4 episodes on one BD. Nearly the same production costs, more profit per disc and higher sales.

When Warners was promoting the idea of studios supporting both formats, they stated that their experience was that the costs of replication were "immaterial" (their word).

Warners clearly had the most experience publishing on both formats, they ought to know what the effort and expenses were.

It is time to put these "replication costs/problems" issues to bed. This is not a significant differentiator between the two formats and we should not be perpetuating this urban internet legend.

I'm sure it was "immaterial" .....Don't forget Studios are receiving free and or highly discounted rates for production and replication. I do know a client of mine was approached by Sony offering free authoring. The catch was that they were to handle all creative control in menu/button designs (ie: templates). They weren't keen on that, then the Warner decision came and everything was put on hold.

BTW...I was offering HD DVD at the time and have since moved onto HDMV authoring. The plain and simple fact is that, unless you plan on replicating at least 5000-7000 units, BD is just not cost effective, putting many independent content owners on the ropes if they want to deliver their content on Blu Ray. Just don't think for a minute that studios were paying what the avg independent guy was paying in replication or authoring services.

It's the old Discovery Channel thinking. Why pay $30-40 for a complete season of this show when you can get just one episode for the low low price of $25 on DVD.

Then it should go down because people are not buying it ;) It would be better to even do $25 and throw in 4 episodes on one BD. Nearly the same production costs, more profit per disc and higher sales.

Maybe their sales are optimal at that price. Most who want the content will pay and the incremental increase at a lower price is not worth the lost revenue.

Any price reductions will also be permanent so the revenue is lost as long as the format is valid. It is difficult to get consumers to accept MSRP increases on commodity products. DVD is in that boat today.

In general, I do not think this is red vs blue, more an HDM issue. They want some profits before we see permanent clearance bins.

Usually when you buy a disk, you're primarily paying for the production of the content (the writers, actors, directors, cameramen, and musicians), not the physical disk.