At least in the gaming world, Hardware has always been secondary to content (and illegal back room deals)
The NES was greatly technically inferior to the Sega Master System, but thanks to their back room deals and mass of games and install base, they controlled 90+% of the market
Genesis vs SNES(like 360 and PS3) was kind-of a wash, Genesis was faster and had full stereo sound support, SNES had better graphics
Playstation had the titles, and so they beat out Saturn and N64 (thanks to major bungling on both Nintendo and Sega's part)
The XBox is a very noticeable leap above the PS2, but PS2 still controlled 60%+ of the market, and had far more software support.
It's all about the names on the box, and how many great titles you have.
What I'm getting at is that from my perspective I see a stalemate on the HD DVD versus Blu-Ray camp for years.
Not going to happen. when the HD-disc isle gets to where it needs an entire isle on its own (probably sometime in the next 18 months), the retailers are going to make a choice to save their shelf space. That choice based on current information will be BR. If the rumors are true, Warner and Paramount are only required to support HD-DVD for that much time, and if BR keeps moving like it is, they'll kill their HD releases over the rest of 08, slowly trickle it down.
The retailers and the studios decide who wins. Not the consumer. Because if the retailers don't provide it, the consumer can't buy it.