AVS Special Member
Join Date: May 2008
Location: San Francisco - East Bay area
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All LCD displays have motion blur, it CANNOT be escaped.
However, turning off all the factory options that help limit the visibility of blur is a bad idea. Especially if you have turned off the 120Hz or 240Hz operating mode... that should absolutely be turned on and is the single biggest improvement for motion quality on LCD TVs. There may also be other motion-improving controls that can/should be used but the effectiveness varies from model-to-model and brand-to-brand. Some of these modes insert black frames between viewable frames but this may result in visible flicker that's more distracting than the motion blur. Some of the motion improving modes calculate intermediate frames to insert between the "real" frames so transitions from one position on-screen to the next is not so abrupt. Some of these modes work very well (we call them frame interpolation modes, but manufacturers all dream up different names for them that may not be very descriptive of what they do). If your TV has these modes, there are two possible outcomes... either the images look pretty natural and motion quality is improved, or the images take on an appearance that makes it look like the movie was shot with a video camera rather than a film camera (this has come to be called "soap opera effect" since most soap operas are shot on video cameras and not on film. Sometimes there are 2 or more frame interpolation modes and 1 or 2 of them look natural while the rest of the setting options cause soap opera effect... so just don't use one of the modes that cause soap opera effect but do use one of the natural-looking modes.
"Movies is magic..." Van Dyke Parks
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