what I'm not understanding is... are there going to be 2 ESPN apps for the Xbox? because currently, the ESPN on Xbox app contains content from ESPN3 and some content from ESPN, ESPN2, and ESPN U. it has highlights, etc. from lots of different shows like 1st and 10. and the ESPN on Xbox app doesn't require that you have cable TV. only that you have an ISP that supports the app. I only have cable Internet. no TV at all and ESPN on Xbox works perfectly fine.
And if they roll that WatchESPN content into the ESPN on Xbox app, are they going to separate it somehow? or are you going to click on the show and it'll pop a message that you don't have access to that content?