Originally Posted by emartins
Interesting, I wonder if Sony thought this would hurt PS Now. Assuming you can play last years EA games at a higher cost through PS Now this could be why they thought it would be a bad value.
The way I see it right now is I paid $30 for Fifa, Madden and Peggle 2. If they add more games thats fine by me. I will also be more hesitant on buying EA games that I really don't want right away in hopes it will be added into this service.
I'm guessing they also saw EAs future plans and didn't want to relinquish their control yet. But they have a lot less to gain, and a lot more to lose.
It all makes sense though. EA wants you to buy directly through them, because they make the most money that way. They obviously want to do the same on consoles, but how?
Microsoft knows they're in the weaker position, and they're also pivoting towards being more cross platform in general. So they're more open to this in the first place, and more willing to take a less beneficial deal to get a leg up on Sony. Microsoft also has much less reason to be fearful of origin, because origin runs on windows.
Its a smart move by both parties. Microsoft gets to set the precedent that third parties need to cough up a little something to bring their cross platform games services to Xbox. It reconciles the insanity of having origin on windows but not Xbox for the upcoming Xbox/PC platform merge, and potentially puts lots of EA games into a revived games for windows service (aka Xbox games) that a lot of PC gamers will initially turn their nose up at. It sets the groundwork for a buy once, play anywhere model for EA - Sony has nothing to gain by promoting that future.
Meanwhile in the short term, EA gets to monetize their older games that they end up selling for $5 a pop on origin anyway, and they raise the profile of origin in general. And both get to cut out retail, since it's not a product that GameStop can also offer.
Very, very clever.