Yes, people follow you mother's advice and ignore the snyping, there are many who have figured out that they can get a thread yanked by getting people to fight. Steer clear of it.
It is starting to look like HD DVD is what is being bought by Walmart, but true or not that doesn't mean there wont be budget BD in the future either.
One of the reasons I suspect this is HD DVD being talked about, is because it just makes more sense as BD is still ironing out their next generation specs, which makes this seem a little early for a BD sell-through.
That said I hope the price isn't truly going to be $299, that's too high for a no-name when Toshiba in all probability will hit that price marker at the same time.
I suppose Walmart could get more profit on a player they get at a lower wholesale than Toshiba's players; my guess is that if we are talking HD DVD, that Walmart will find out that they gotta go $199 before long.