Ok, so I just demo'd a JVC X70 and was so disappointed! I really wanted to be happy with what I saw on screen. I thought the color reproduction looked horrible compared to my old uncalibrated lowly Sony 1252....The image was artificially sharp and the black level was sub par. Blacks were a very dark grey at best. I asked about the setup done on it and he assured me that jvc set it up and did a full isf calibration on it. The eshift function does work, and figured this was the model for me since I really can't stand sde. Motion was more than good enough for me, but the digital image and lack of a 3d like pop from even a lowly CRT wasn't there. I remember viewing an RS25 a few years ago and thought it threw a pretty good image and blacks were quite impressive(couldn't tell it was on, black). I'm pretty sure the screen was a black diamond though so that could have made all the difference. Anyways, is there anyone out there with similar views on these JVC's. I know a lot of CRTers are switching over, but I'm thinking is a bit premature. Let me know your thoughts!