Alrighty, so I've decided I want a 46" EX700 (probably the 701 from Costco). I wanted an XBR8 but it's more than I want to spend. What I need, though, is to be convinced as to why I should buy the EX700 when I could get a 50" Samsung B650 plasma, which Consumer Reports rates as better than all the LCDs, for 30% less (or even maybe look at the new Panasonics). The one thing that concerns me about plasma is that I don't like to have to make a room dark all the time to watch TV. Other than that, though, why should I spend more on the Sony LCD? Since this is the LCD forum, I know you'll have the right answers. ;-) Thanks.
To add a little context, I'm coming from a Sony HD CRT (a 32" non-XBR) that has a truly amazing HD picture. One of the things that's bothered me about ALL the TVs I've looked at in stores is that, while I can put my eyeball up to the CRT and see every pixel with not a speck of blur or bleeding, I've yet to see anything close in an LCD or a Plasma. Which technology should get me closest to my CRT?