Originally Posted by Hogan
Thanks - I was just assuming that a new model like the Vizio that had only been in the sales channel for a few months would not have many "mfr overruns, cancelled orders, etc" but I really have no idea.
When you say a brand new Vizio exceeds your risk you are basically saying you think they are junk and it is too risky to buy one at all? (just making sure I understand your point)
I am going to wade into the ocean that is a 4000 post thread on E series and M series and read a bit, although honestly I can't read 4000 posts about people back and forth on little tweak settings but I'll try to at least read the first 10 and last 10 pages.
I've never owned a Vizio but have had good luck with the other brands I mentioned in the last ~25 yrs.
I have read unfavorable comments in some threads here and on retailer review sites ,DOA bad panels ,no sound ,turning off and some very unfavorable comments from long time TV techs here at AVS they call them "throw away sets " .
Nothing wrong with selling *cheaper or less expensive and not as good *. The Alfred P sloan GM business model was based on that with Chevrolet on the bottom and with Cadillac being the aspirational brand on top
and the others in between in ascending order .
A little different than Henry Ford at the time
who said " You can have any color you want as long at it is black " Ford was eventually forced to get on board with Mercury and Lincoln . This is the most widely emulated business model in history
eg; Toyota and Lexus . ofc Even Vizio is getting on board with the M ,P and possibly the reference models . Those models might elevate the brand if executed well not an unreasonable long term strategy
I'm not saying current Visio are junk just *maybe not as good * as some of the other brands that's all
I worked in business unit management for large multinationals for well over 30 yrs so I'm not unfamiliar
with retailing ,re selling ,manufacturing,supply chains or parts and materials sourcing , insourcing and outsourcing as well as brand management.
The Visio business model is nothing new or unique they sell cheaper or less expensive ,not necessarily the bottom but *maybe not as good as a tier one brand* they source their sets from the same OEM/ODM houses as most top brands .
Visio and some of the top brands use TPV,Wistron , Amtran and others . Most of the top tier brands don't make many of their own sets anymore save for a few premium models even at that many of those also are outsourced to Foxconn or the other OEM /ODM houses .
Knowing supply chains and manufacturing as I do
I can only imagine that with the costs of goods being similar at the the OEM/ODM manufacturer between all the client brands a competitive advantage could be found in sourcing cheaper designs and possibly less expensive and in some cases possibly inferior quality parts as compared to top brands .
I've seen that all to many times nothing new there all things being equal that's the most logical and possibly only place to significantly cut costs of goods and thus prices. I try to look at the most logical business case it's nothing personal just business analysis based on business experience and some research that's what I do.
Can't say that's 100% the Vizio business case But I can't think of any other competitive advantage that would significantly bolster their lower retail price either given they use the same OEM/ODM mfrs .,distribution and and sales channels as a lot of the top brands .