I got mine this week also. I have to say, that I really think the picture looks great. I am super impressed with picture in 2D. Have not tried 3D yet. I am with the above poster about the flash lighting. When the screen is just dead with no input (between menu screens etc.) there is noticeable flash lighting, however, it basically disappears when there is picture, even if the picture is dark or black. The only minor complaint that I have is that the viewing angle is definitely less than my XBR2. I notice that the picture and the blacks are beautiful when looking straight on, but if I move to the side of my living room, the blacks start to fade. My overall impression at this point is very favorable though.