Originally Posted by rogo
Did they confirm there's no update? I thought the XBR line got its official updates in March or thereabouts.
It might happen, but I don't see much "wow" happening at this point without something changing. About all they can really upgrade that will sell sets is more dimming zones, and only to folks like us.
The HX929 was still being manufactured post-CES (mine is actually a Jan 2012 set). If they want to introduce something in the next couple months, I'd expect HX929 production to be effectively dead now so they can start retooling for it. And I know their supply pipeline is pretty lean on the HX929.
Rumors of Sony switching to LG IPS panels may be interesting, but will they show up in the high-end or low-end line first? Can they retain enough real PQ to launch an XBR with them first? LG's TVs tend to be a bit weaker on the contrast end, but it may just be how they drive/light the panel, and not the panel itself.
Now, they might announce a new XBR before the end of the year to start shipping around the holidays. I could buy that. But for that to happen I'd expect one of the following to be true:
- LG IPS passive 3D panels.
- 4k panel.
Possibly both if LG can ramp up 4k panel production at sizes that Sony can sell. Although even then, going with an IPS + Passive panel might be an interesting selling point. Otherwise I see a 2012 XBR being underwhelming enough that people simply skip it waiting for something they can sink their teeth into in 2013.
If I was Sony, I'd drive down the HX929 price over the next year, sell as many as I can with how little competition there is in the space right now (LW9800 is MIA, the Elite is twice the price), and then introduce a big update either in holiday 2012 or show off a 2013 XBR at CES. The timing is just very unfortunate to really push another flagship right now that doesn't have 4k, OLED, or some other buzzword.