Originally Posted by Stereodude
I'm not the least bit in a tiff. I just think they're incompetent and are shooting themselves in the foot. Announcing a variety of products in early January at CES and then hoping people will dutifully wait until "fall" without any sort of interim updates along the way... I don't see wee how that's good marketing.
Myself, I'm waiting for the 2014 VE shootout before buying. I don't expect we'll see any Vizio participation in the event, and I'm okay with that.
Compared to Samsung, Panasonic, and Sony, Vizio is a very small company, with a very small marketing budget. Has anyone seen a nationwide TV campaign for Vizio yet? They have sponsored some sporting events like golf tournaments, but their overall advertising presence is small. They've built their business by starting in the low-cost area and improving their products until their value proposition, a.k.a. "Bang for the Buck", has made them a force to be reckoned with as they move up the product food chain.
For a company with relatively limited resources, I think they are doing quite a few things right. Better product makes them MORE credible, and getting it right is more important than timeliness for them at this point, IMO.