Originally Posted by Marc Wielage
All I see are cutbacks in huge corporations, not a trend to spend much more money. If you tell somebody, "we can spend $20,000 on a wall full of flat screens for your conference room, or we can spend $120,000 on a single giant flat screen," which do you think they'll go for?
I think your impressions are wishful thinking that don't really apply to the real world. I could see them spending $250K on the decor of a large conference room, but a dubious $120,000 curved 4K monitor is not going to make their conferences even .1% better. And they don't have any easy way to connect real-time 4K anyway. 4K is total, absolute overkill for what is essentially a very classy Skype call.
LOL. Why would it be "wishful thinking" on my part? I gain nothing from such a wish as I don't work on the vendor or manufacture side who financially benefit from this. I am the client (and shareholder) who approves the invoices for that spending. I am the person who sits on various boards in NYC who sees what other companies bought, and who is invited to more such rooms for business meetings, etc.
I'm not sure where you get the idea that all companies are cutting back on spending but that's just not true. I'll grant you that for a few years -- 2009-2011 -- most of these companies held back. But those days are long gone, at least in the major companies I deal with. These companies often spend millions renovating rooms. Spending $100K on a screen that would be the visual centerpiece of such a room is minor to when you're spending ten-times that, or more. And to your point about how you could see spending $250K on the decor, what do you think these screens are? They are the focus point of the room. The TV manufactures make these screens for bragging rights, but that's one of the reasons companies buy them too -- to have a visual statement, a cool factor in their major conference/board rooms.
Keep in mind some of these companies will spend up to $10MM just on interior renovations for a private jet. That's not the acquisition cost -- which can exceed $60MM -- or the cost to maintain it every year -- up to $8MM -- that's just the totally elective cost to change the previously great interior just because it belonged to someone else or because it's 5 years old and needs a refresh. Some of these companies spend about the same to customize the interiors of their private suites at major sports venues. They easily can spend over a million or more just for a holiday party -- money that is depreciated over one night instead of the 5 years a company would depreciate conference room upgrades. I could go on. The point is, if you understand the magnitude of their elective spending it's easier to understand why a $100K monitor is not that unusual.
Here's but one example of a company that plays in this high-end conference space. They exist because there is a market demand for them, bottom line. I picked this one because I heard their pitch recently. I guarantee you this solution costs many times that fanciful Samsung. If you click on their case studies you can see an example of a well-know company that bought this wall for a telepresence video conference solution, who could have easily used a few 60" monitors from their own stores instead...