I just looked at this set at my local Arlington VA Costco. I was surprised that I couldn't see the dark detail very well. It reminded me of the muddy darks or blacks that I notice in the Vizio 42" Plasma. I played with the picture settings a bit and reset the image to the factory default but still couldn't get any dark detail. The screen overall looked darker than the others, again similar to plasmas in that regard. This is in comparison to the neighboring sets.. 40" Sony, 45" Sharp, and the 37" Vizio LCDs.
I hope that there was something wrong with the particular set or hookups. I love the size, price, 2 HDMIs, and removable speakers.
Anyone else notice this?