I am so confused, so many of you seem so knowledgeable about these plasmas and how to avoid the potential issue with burn in/IR, failed power supply etc. Why do so many seem to opt out of adding a warranty on a 1500-3000 tv? I understand the initial cost, but the piece of mind knowing that when something does go wrong (which it inevitably will) you will be covered. We have all seen that manufacturers could care less after the initial year. Personally on something like this a service plan is a no brainer. I dont want to have to remove my tv from its mount to take it into a store, or mail it in for service, or deal with $120 service calls down the line. A one time fee of $250 covers anything that goes wrong for about 3 years, am i missing something. Ive seen charts that say if the service plan is more than 12% of the purchase dont buy, any other arguments out there?