I find your experience (Kalrith) quite interesting in that you haven't even had a service call and you've gone four months without incident. I, on the other hand, have had five service calls, two motherboard replacements, two or three firmware updates, since Feb 20, 2008. I've done all the TVGOS changes of course, and the damn thing went off again this morning. Some of you sufferers are willing to just accept this as routine. This issue has been going on for years, with other models and Pioneer knows everything about it except the cause. I have been robbed of the feeling I paid $2000 for, that being able to show off my new plasma TV. Instead, I'm embarrassed to have paid more money than my friends who got a Samsung 1080p for $500 less and zero service calls. Four months of ownership and it will be six service calls for me, all of which were touted as the solution.You think I'm going to accept this for the next decade? NFWay. I'm going to have to play hardball here, with legal action and bad publicity as my only recourse. I think they will come across and make it right for me before long. If anybody wants to be a part of a class action, well I better not get ahead of myself here.