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12-20-2008, 04:12 AM
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SENSIO ROLLS OUT ITS LIVE 3D TECHNOLOGY IN THE UNITED STATES AND SELLS 50 NEW CINEMA DECODING LICENSES
SENSIO Technologies Inc. (SENSIO) (TSX Venture Exchange Inc.: SIO), creator of the SENSIO® 3D technology, announced the sale of 50 new licenses for its SENSIO® 3D cinema decoding technology for use by Cinedigm Digital Cinema Corp. (Cinedigm) (NASDAQ: CIDM) (formerly AccessIT). The Live 3D technology, which enables the live broadcasting of stereoscopic events, will be implemented in 100 digital movie theatres in the United States. An initial 50 licenses were already sold last July.
The sale was made to International Datacasting Corporation (IDC) (TSX:IDC), who, under their license agreement with SENSIO, sold 50 CineLive 3D systems to Cinedigm. Cinedigm deployed theaters use Doremi Cinema's DCP-2000 playback servers through which the SENSIO® 3D server technology is enabled. Cinedigm has the exclusivity on the SENSIO® 3D cinema decoding technology on the U.S. market.
In the current economic climate, we are very pleased that the deployment of our technology in movie theatres is going as planned. Our partners recognize the potential of the Live 3D technology and the distribution of alternative content in movie theatres. Cinedigm, in conjunction with IDC, Doremi and SENSIO, is working on implementing the infrastructure that will enable moviegoers to watch a live sports match or a concert in 3D, providing them with an amazing experience, explains Nicholas Routhier, President and CEO of SENSIO.
This marks the second order of CineLive, which integrates the SENSIO cinema decoding technology with IDC's SuperFlex DVB-S2 broadband technology. Last June, Cinedigm announced its intention to deploy CineLive in 150 digital movie theatres across the United States