This morning at BB it was extremely slow so I made a random bid for a 735 for $2,999 thinking maybe they were desperate.
The Magnolia employee talked to the manager but no go. In fact they seemed pretty firm on the $3,499 asking price and tried to sell me the 65" VT30 for $2,999 instead.
I will try again after the Holidays and see if I get any leverage. I would buy a 735 in a heart beat if the price was down to $2,499 but would settle for $2,999 if they actually made the deal right now.