It's in a box that says "JVC" and the lamp assembly says that, too. I would assume that JVC does not make its own bulbs, but this one looks just like the one I paid a lot more for and just took out of the PJ, including the box, packaging, bulb assembly, etc.
Might be a 'fake', but it seems to be a pretty good fake if it is.....As I stated previously, there are situations where at the end of the assembly line in China 'real' merchandise goes out the left door to the USA, and 'graymarket' merchandise goes out the right door. So far, this seems to be the case with this bulb.
Time will tell, I guess.
I'm finding that I'm smarter than I thought, but dumber than I need to be.
PSN ID: rtart, alt Ginsuyou2