Originally Posted by Kris Deering
I can't imagine very many cases where there is a realistic reason to bring native 4K to home theater. It probably serves less than 5% of the entire HT community in any beneficial way. It is electronics manufacturers playing the numbers game and honestly I think it is going to bite them in the ass. I think 3D had far more of a chance to be successful in the market and we see how well that has done. I would be more than happy to scrap 4K entirely for more improvements to 1080p playback (better compression, higher bit depth, full DCi color gamut). So I think there is just as much realistic reason for JVC to play the numbers game with quasi 8K as there is for the average joe to have 4K 50" flat panels shoved down their throats.
I agree with everything there, except for the conclusion that it would make sense for JVC to play the quasi-8K numbers game.
It makes sense for JVC to have tried to introduce a "me-too" 4K display, in order to appear to be not that behind the ball (e.g. from Sony's projector) and acknowledge that there is a direction to 4K. So even getting a 4K-lite version was their acknowledgement that they need to be on that train. And as we've seen, the 4K train is leaving the station big time, it's being pushed, becoming more well known, expectations are building, and it's all this is known under the term "4K."
But there is no similar "8K* train to board. It has, for any practical near-future purpose, no one producing such content or displays. Nothing to really have to compete with there. And no name recognition like 4K, and virtually no one in the film production, distribution, film presentation, or most importantly consumer end electronics industry, pushing 8K recognition or viability. Even with no 4K source material, the 4K displays could at least boast of having done away with pixel coarseness or visibility at very large viewing angles. 8K can't argue it
adds anything in the same regard that isn't taken care of by 4K.
So 8K simply does not have the engineering/marketing impetus behind it like 4K has at this point. Why waste engineering time and materials on producing something for which there is no demand? And for which you can't make a compelling case to the consumer, even enthusiasts like us, and which is more likely to cause resentment or confusion for introducing what seems like another format when the 4K one is just trying to be established? JVC, like any other display producing company wanting to ride 4K, would only risk adding confusion into the mix for no good reason "8K? What's that? You mean all the 4K stuff you are trying to sell me as the new format isn't actually good enough, and 8K is the next format?"
Just doesn't make any realistic sense.