AVS Special Member
Join Date: Jan 2002
Location: Ellicott City, MD
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I haven't read the entire thread, but I did see mention that Sony is involved with the new format. That gives me great pause to sit back and see how things evolve. Sony has a notorious track record for backing media formats that never materialize or fail shortly after being introduced. Blu-Ray is the only winning format they've backed in the past 30-40 years. How many of you remember the ElCassette, Digital Compact Cassette, Mini-Disc, and of course the grand prize winner - Beta? I'm not 100% sure about the DCC, but I believe Sony was involved with it at some point.
Sony tries like hell to introduce new formats in the hope that it will somehow gain support and they can rake in the licensing fees from everyone else. The truth is, Sony products have fallen from grace over the past decade or so. They were once the frontrunner in many categories but their quality has fallen off considerably from what it once was.
FWIW, a new HD format being introduced at this point is likely to be met with a lot of consumer resistance. There are still a lot of people that haven't upgraded to HDTV yet, let alone Blu-Ray or 3DTV. I suspect that this will be limited to the high end of the consumer spectrum until the technology and price trickle down to mainstream users. The average consumer isn't likely to want to spend $2K on a new 4K TV when 42" HD flat screens are selling for less than $500.