Netflix Adds kids program, but are they building a "House of Cards"? - AVS Forum
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post #1 of 1 Old 02-12-2013, 06:14 PM - Thread Starter
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Netflix continues to change the way we watch television. At least, they hope so. As you know, "House of Cards" debuted earlier this year, and in May, they will continue the story of the Bluths with "Arrested Development".

But now, Netflix announced a partnership with DreamWorks animations to bring a kids' series to the streaming service in December. "TURBO: F.A.S.T." will be a continuation of the of the summer movie "Turbo".
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"Families love Netflix, so creating an original series for kids was a natural for us. And we're doing it in a big way by adapting Turbo, this year's DreamWorks Animation summer tentpole movie," said Ted Sarandos, chief content officer of Netflix.

As Netflix plot their course for the next couple of years, competitors are starting to take notice. Dish's Charlie Ergen gave Netflix a positive review for the way it has changed the way we watch TV.
Quote:
“I think they’re going to change the paradigm and change the way people watch TV,” Ergen said. For one thing, they show movies without commercials — and they’re not getting sued the way Dish is.

Remember, Dish bought Blockbuster a few years ago, hoping it could get in on the streaming business. But they never could get their footing against Netflix.
Quote:
“We were too late for the Netflix side of the business.” Part of the reason for that is that Netflix already reached critical mass and can now afford to license whatever content they want. “They got to 30, 35, 40 million subscribers, and people have to sell to them,” Ergen said. On the flip side, he said Dish “didn’t have the guts” to go after the content licenses it needed to launch a successful streaming service.

So it appears Charlie is sold on Netflix. But some questions still linger. What is the tipping point in rising costs of content licenses? What about the fracturing of content between Netflix and Amazon? Can both survive? And will original programming be enough to get new subscribers, and hold on to current subs? The next few years should be fun.

Tell us what you think about Netflix plans and their futures.

http://www.broadcastingcable.com/article/491821-Netflix_Launching_First_Kids_Series_With_DreamWorks_Animation.php?rssid=20065

http://techcrunch.com/2013/02/11/ergen-hearts-netflix/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Techcrunch+%28TechCrunch%29

John Burton

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