Marc Finer Discusses the Content Side of UHD - AVS Forum | Home Theater Discussions And Reviews
Forum Jump: 
Thread Tools
post #1 of 3 Old 07-04-2013, 08:07 PM - Thread Starter
AVS Forum Special Member
Scott Wilkinson's Avatar
Join Date: Sep 2001
Location: Burbank, CA
Posts: 2,965
Mentioned: 62 Post(s)
Tagged: 0 Thread(s)
Quoted: 1621 Post(s)
Liked: 4374

Marc Finer, Technical Director of the Digital Entertainment Group (DEG), talks about how the movie studios and television broadcasters are gearing up for UHD as well as the challenges they face.


mogrub likes this.

Scott Wilkinson
Editor, AVS Forum
Scott Wilkinson is offline  
Sponsored Links
post #2 of 3 Old 07-12-2013, 06:58 AM
Mark Henninger
imagic's Avatar
Join Date: Dec 2005
Location: Philadelphia, PA
Posts: 12,454
Mentioned: 277 Post(s)
Tagged: 0 Thread(s)
Quoted: 6600 Post(s)
Liked: 11364
Bump! Want to hear how UHD/4K won't be content-starved at launch the way 3D was? Check out this interview.

Mark Henninger, Senior Editor at AVS Forum
imagic is offline  
post #3 of 3 Old 07-14-2013, 12:23 AM
AVS Forum Addicted Member
Dan Hitchman's Avatar
Join Date: Jul 2000
Location: Northern Colorado
Posts: 12,974
Mentioned: 6 Post(s)
Tagged: 0 Thread(s)
Quoted: 3561 Post(s)
Liked: 1905
But remember that people like Marc Finer are advocate "spokespeople" and many times talk up this or that for the industry they work for; a bit like spin doctors. I'd rather listen to people like Mark Waldrep of AIX Records or even Joe Kane because they are advocating the best possible product for consumers (they're true believers like us) and don't have any kind of industry agenda since they're not paid to have one. They also see the reality of the situation, not just what sounds good in an interview.

Unfortunately, the digital workflow and too many of the DI's being made are still locked at 2k, digital special effects are often times still rendered at 2k (or even 1080p) as well because of cost, time, and storage requirements, and it will be quite some time before there is a lot of native 4k programming on which to base a new UHD system around. I wouldn't put it past some studios to take 1080p masters, upconvert them, and pass them off as 2160p just like some during the beginning of HD-DVD and Blu-ray took old 1080i masters and passed them off as 1080p content.

Even if they increase the specs. to include higher bit depth, a wider color gamut, etc. (moving away from the CRT era like Mr. Kane mentioned-- which they should) will the consumer UHD masters currently being produced be based on the outdated specs and upconverted or are they already at or above the proposed standards?

And will HDMI 2.0 and H.265 codec specs. lock the UHD medium into a lesser set of spec. "rules" from the get-go? The industry seems to have designed these two critical components and then started talking about the need to really push UHD and 8k with much higher standards than ever before, so they're not just about more pixels.

Listen up, studios! Just say "NO" to DNR and EE!!
Dan Hitchman is offline  
Sponsored Links
Reply Latest Industry News

Thread Tools
Show Printable Version Show Printable Version
Email this Page Email this Page

Forum Jump: 

Posting Rules  
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off