Originally Posted by pittsoccer33
I know at various times the manufacturers give the stores a "rebate" on the margin discount that occurred during a promotion. Or if you bought this model tv we gave you this model bluray player and 3D glasses for free. That stuff was coordinated with the manufacturers. And like I said, I've been paid spiffs by the manufacturers ranging from $10-$125 to sell certain models on top of the commission the store paid.
Like I said, I don't know how it all shook out at the high level and how much those types of promotional tactics cost them versus cost the retailers.
they sell very well to enthusiasts on a forum like this, but not to the general public. In the 46" and larger sizes I probably sold Samsung LEDs 3:1 against all other makes and models combined.
The public by and large is extremely skeptical of plasma tvs - they don't last very long, they burn in, they're on their way out, they have bad picture quality, you can't see them during the day, their coworker/neighbor/cousin/fairy godmother said they're no good and they need an LED - the list went on.
Someone buying on the low end has an uncanny ability to convince themselves that a garbage no name 1080p LED looks better than a 720p Sanyo/Panasonic plasma.
This is seriously the only non-garbage post in this thread
Pittsoccer nailed it. It just comes down to sales and profits and your typical consumer being stupid and uninformed
From the article
In its last financial year, Panasonic's plasma screen division made a loss of 754bn yen (£4.85bn), following a 772bn yen loss the previous year.
This is despite the fact that its plasma TVs are critically acclaimed, with the European Imaging Sound Association voting Panasonic's Viera TX-P60ZT65 European home cinema TV of the year 2013-2014.
The problem right now with plasmas are
1) LED LCD new tech = sounds sexy
2) LCD's are brighter = people think brighter is better
3) Plasmas are thicker then LCD = less sexy
4) Plasma use more electricity = less sexy
5) People still think plasmas burn in/don't last
I could go on, but the fact remains that most people simply don't understand why Plasma's are currently better when all they see is a thick, heavy, blurry, dim TV when they go into the store. Go into any Electronics blog (Engadget) and you'll read people stating "Plasma's are garbage".