Destination America to Replace Planet Green - AVS Forum
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post #1 of 11 Old 04-03-2012, 10:27 PM - Thread Starter
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Discovery Networks to launch Destination America

By Gary Levin, USA TODAY Updated 4h 13m ago

Discovery Networks couldn't make Planet Green sprout, so the former tree-hugging network is being transformed into the unabashedly patriotic Destination America, the company will announce Wednesday.

The new channel, launching in 59 million homes on Memorial Day, aims for a manly version of TLC's audience, says CEO David Zaslav, with shows about food, travel, adventure and natural history aimed squarely at a between-the-coasts crowd.

"We became convinced there was an opening there to build a channel based on middle America, strong values, behavior and customs," Zaslav says.

Original series include Fast Food Mania, hosted by Jon Hein, due June 3. "We're going all over the country to the best fast-food places to see what makes them work," says Hein, who hosts a similar show on Howard Stern's satellite-radio channel. "Chances are, if you've been on the road and seen the sign, we've been there."

BBQ Pitmasters, a former TLC series, returns with new episodes on May 30. Later this summer, look for Ghost Town Gold, Cheating: Las Vegas (about casino scams), the meat-focused United States of Food and theme-park show Super Duper Thrill Rides.

And hedging bets, the channel also will borrow liberally from its siblings, airing reruns of Discovery Channel's Dirty Jobs, Storm Chasers and Cash Cab, and TLC's MiamiInk and its tattoo-parlor spinoffs. The food and travel focus are a natural: After selling Travel Channel in 2007, the company has had no network specifically focusing on either topic, though TLC has had luck with food-centric shows such as Cake Boss.

"It's quintessential counterprogramming to many of the negative stories" about issues that divide Americans, says Henry Schleiff, the channel's president, and "represents optimism, hope and a return to grass roots. It's not that some of these themes don't exist on other networks, but what is special here is we are a one-stop destination for all of these stories from an American perspective."

Planet Green, which replaced Discovery Home in 2008 just as the environmental movement peaked, used celebrities as a draw and seemed like "it was a great idea, and it turns out that it wasn't," Zaslav says. "The feedback from viewers was that … programming about the environment was not entertaining enough. We knew pretty clearly, about two years in, that we just weren't gaining momentum."

The channel dropped the last of its green programming about nine months ago and has been building ratings by airing borrowed reruns from other Discovery channels as it refined the new concept.

Discovery has had a mixed record in refashioning channels under Zaslav's watch: Investigation Discovery has been a hit, but two joint ventures, the Oprah Winfrey Network and The Hub, have had difficulty gaining early ratings traction.

http://www.usatoday.com/life/televis...ica/53982082/1

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post #2 of 11 Old 04-03-2012, 10:37 PM
 
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Oh for ****'s sake.

As if there weren't enough America-centric propaganda channels already. You Americans realize there's 6.7 billion other people on this planet right? And you constitute only a single nation out of 193 countries?

Isn't every U.S. channel "Destination America" already?! When is the last time an American channel aired Only in Korea with Jong-su Kwon or Law & Order: Paris?

As an American I find myself so bored with American TV channels these days. I live here and every time I go outside I am "experiencing America." Whenever I see the rare program on American TV about something that's going on in another country I am instantly fascinated.
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post #3 of 11 Old 04-03-2012, 11:50 PM
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PBS has lots of shows about foreign travel.

How can we say "the digital transition is complete" when thousands of low power stations are still broadcasting in analog?
LOW POWER ANALOG NEEDS TO DIE NOW!!!
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post #4 of 11 Old 04-04-2012, 12:16 AM
 
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This is true. They're great. "Rick Steve's Europe," "Burt Wolf" and "Travelscape."

There are some travel shows out there but not tons. I was talking more about reality shows. America does not embrace television produced by other countries as freely as other cultures embrace our television. Look how long BBC had to fight to get BBC America carried well. NHK is still fighting to get NHK World TV carried despite its content being fully in English. Al Jazeera faces a constant battle for carriage despite offering their channel to providers for free. You never see deals struck up for shows that would be surefire hits like Britain's Got Talent to be aired on an American TV channel.

It is almost as if there is a sort of conspiracy by the media giants to keep Americans dangerously ill-informed about the rest of the world... segregated into their own walled garden of television.
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post #5 of 11 Old 04-04-2012, 02:36 AM
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The ones you mentioned are great, as is Globe Trekker, which I think is produced by a British company. When Globe Trekker covers an American destination, we get to see America as a foreign tourist sees it. These shows look awesome when I get to see one in HD, but most often they are only available in SD on the Create subchannel.

I don't like reality shows, but I would love to see some game shows from England and Japan (dubbed into English), especially the ones where the contestants get covered in slime, mud, etc!

How can we say "the digital transition is complete" when thousands of low power stations are still broadcasting in analog?
LOW POWER ANALOG NEEDS TO DIE NOW!!!
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post #6 of 11 Old 04-04-2012, 06:05 AM
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Quote:
Originally Posted by Desert Hawk View Post

The ones you mentioned are great, as is Globe Trekker, which I think is produced by a British company. When Globe Trekker covers an American destination, we get to see America as a foreign tourist sees it. These shows look awesome when I get to see one in HD, but most often they are only available in SD on the Create subchannel.

I don't like reality shows, but I would love to see some game shows from England and Japan (dubbed into English), especially the ones where the contestants get covered in slime, mud, etc!

You lot have "Top Gear" on BBC, right?
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post #7 of 11 Old 04-04-2012, 08:19 AM
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This is pathetic.
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post #8 of 11 Old 04-04-2012, 08:22 AM
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This is pathetic.

More pathetic than Planet Green?
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post #9 of 11 Old 04-04-2012, 01:29 PM
 
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Planet Green was Discovery's dumping ground for re-runs of all their old content. They just don't have the desire to program another channel with unique content.

"Destination America" sounds like it's going to be the same thing, but with an obnoxious "patriotic" flair to it. Look at this logo:



Blecch. Getting liberal viewers with Planet Green didn't work so now they're going to try and lure in teabaggers.

Discovery just has one too many channels under their belt. OWN is more useful than this channel. At least OWN has original programming. I'd rather they just kill Planet Green, launch the Military Channel in HD, and shift Military Channel HD to Planet Green's slot.
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post #10 of 11 Old 04-05-2012, 06:23 AM
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Originally Posted by scorpiontail60 View Post

Planet Green was Discovery's dumping ground for re-runs of all their old content. They just don't have the desire to program another channel with unique content.

That's exactly what it sounds like. More crappy, low-budget reality programming whose only unifying theme is that was filmed in the US.
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post #11 of 11 Old 04-05-2012, 07:49 AM
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easy solution:
don't watch
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