Originally Posted by Aleron Ives
Is it just me, or does Marvel seem really insecure these days by plastering its name all over everything, just in case people don't know that SHIELD and The Avengers are Marvel properties, rather than DC properties? You don't see "DC presents DC's Arrow" or "DC's The Flash", or "DC's Gotham", but Marvel seems really desperate to let people know that Marvel makes TV shows and movies, too.
I would say it has to do, at least in part, to the fact that Marvel is actually a movie studio, like Paramount, Columbia, 20th Century Fox, etc. DC does not have that. They are all licensed out to other studios.
Originally Posted by OggideM
I keep expecting this show to go somewhere (anywhere). But it just seems to grow ever more into a placeholder for marvel-verse movie teasers and keeping people conscious of the need/ to endure the wait till 2020 to see the payoff.
This is not aimed at you, more of a general rant that got triggered in me. I'm tired of the arguments that each show and each movie is just a set up for the next. This is the first time anyone has ever done such a connected cinematic universe. It's a new thing that a cynical audience doesn't know how to react to. The tie-ins make each individual thing part of something bigger--not just a set up--and each thing can stand alone. Sure, that means if someone just watches one thing, they are going to miss some nuances, easter eggs, and connections, but that doesn't mean they will enjoy it less. Crossovers are a known and accepted entity in comics, so why such scrutiny for the movies and shows?
The primary example I hear is how Captain America: The First Avenger was just "entirely a set up" for Avengers. I heartily disagree. The 1940s story and plot with Hydra and Red Skull was a contained story. And yes, they gave us pieces that make it fit into something bigger tying it to what would come. But that's what I love about what this studio is doing. I don't understand why this is something of contention to people who watch them. You get a few minutes of Nick Fury recruiting and a post-credit scene foreshadowing, and "OH! This whole movie was a marketing ploy to set up Avengers!" Bah.
Add that to the arguments of "why doesn't [stand alone hero in his movie] just call the Avengers" to solve the problem, and you really start to lose the enjoyment of this entertainment experience. Heroes have individual comic titles and then they sometimes come together. That's just the way it is. And that's to speak nothing about the reasons one _could_ justify why a team isn't assembled within the story. But never mind that. The fact is, sometimes they just don't. And that's good enough for me.