Originally Posted by DrLar
Don't forget Hostages, also dropped to 1.2, I guess the "magic number" is below 1.0 and the plug is pulled?
It's not that simple. There are numerous variables that come into play:
- How much of that rating is in the most desirable demo. If the majority of the viewers are in that prime demo, they might let the show ride a bit longer to see if it picks up. If the bulk of the audience is retired, the show might never live to get down anywhere near a 1.0.
- How expensive is the show? Cheap shows can get a longer reprieve from the ax if they cost very little to produce. In other words, if it makes money, it might stay on despite the low ratings. If you're Terra Nova, you get bumped earlier since you're costing the network money every week you remain in production.
- What is the show up against? What is the lead-in? Perhaps simply moving the show might change its fortunes.
- Does the show have a lot of critical acclaim that could get it some Emmy love? Award winning shows have longer exit paths than ones that aren't.
- Is there a very loyal following that will create a steady weekly viewership, even on Friday? In that case, it gets moved to Friday so it's out of the way of something else, but keeps the mail room from being buried by nuts, hot sause or other things fans send in to express their love for a show.
- Does someone with some pull at the network really like the show? A certain network executive's wife really like M*A*S*H, which was going to be on the chopping block after season one. She convinced her husband to give it another chance and the rest is history. In fact, the show lasted longer than the war it took place in.
- Is the show on the CW? If so, a show running at a .7 might still remain on the air.