From Fredfa's "Hot Off The Press" thread on the 'HDTV Programming' page:Nielsen Overnights (18-49)'L&O: SVU' rises in Leno's old spotAverages a season-high 3.0 in 18-49s at 10 p.m.
By Toni Fitzgerald, Media Life Magazine
- March 4th, 2010
It's not terribly surprising, but NBC is seeing its ratings shoot up at 10 p.m. now that Jay Leno is back in late night.
"Law & Order: Special Victims Unit" drew NBC's best rating in the timeslot with regular programming this season, a night after "Parenthood" made similar gains over former occupant "The Jay Leno Show."
"SVU" averaged a 3.0 rating at 10 p.m., according to Nielsen overnights, for the second half of a two-hour episode. The show was a close second to CBS's "CSI: NY," which won the timeslot with a 3.1.
"SVU" was way up from a 1.2 for the last episode of "Leno" in this timeslot last month. The two-hour show averaged a 2.7 overall, tying its best performance since November.
A night earlier, "Parenthood" averaged a 3.1 rating at 10 p.m. to win its timeslot. So far this week, including an episode of "Law & Order" on Monday, every show NBC has aired at 10 p.m. has outrated "Leno's" very low season average.
Meanwhile, Fox was first last night among 18-49s with an 8.5 average overnight rating and a 23 share. CBS was second at 2.8/8, NBC third at 2.3/6, ABC fourth at 2.0/6, Univision fifth at 1.3/4 and CW sixth at 0.3/1.
As a reminder, all ratings are based on live-plus-same-day DVR playback. Seven-day DVR data won't be available for several weeks. Thirty-six percent of Nielsen households have DVRs.
At 8 p.m. Fox was first with an 8.3 for American Idol, while ABC and CBS tied for second at 1.9, ABC for a repeat of Modern Family and a new The Middle (2.1) and CBS for The New Adventures of Old Christine (1.7) and Gary Unmarried (2.0). Univision was fourth with a 1.7 for Hasta que el Dinero Nos Separe, NBC fifth with a 1.6 for Mercy and CW sixth with a 0.5 for a repeat of Life Unexpected.
Fox was first again at 9 p.m. with an 8.7 for more Idol, followed by CBS with a 3.6 for Criminal Minds. ABC was third with a 2.9 for Modern Family (3.5) and Cougar Town (2.4), NBC fourth with a 2.5 for SVU, Univision fifth with a 1.4 for Corazon Salvaje and CW sixth with a 0.2 for a Gossip Girl rerun.
CBS took the lead at 10 p.m. with a 3.1 for CSI: NY, with NBC second with a 3.0 for more SVU. ABC was third with a 1.3 for an Oprah Winfrey Oscar Special and Univision fourth with a 0.8 for Don Francisco Presenta.
Among households, Fox led the night with a 13.4 average overnight rating and a 21 share. CBS was second at 6.6/11, NBC third at 4.9/8, ABC fourth at 3.6/6, Univision fifth at 1.8/3 and CW sixth at 0.6/1.http://www.medialifemagazine.com/art...s_old_spot.asp