I am a MBA student at the Willamette University Atkinson Management School in Oregon doing some market research for a potential product launch.
In short, if there was a product/service that would protect your home Internet security as well as your home wireless security that is remotely managed, would this be something that you would be interested in?
We are looking at a price point of $20/month. Features might include: live support (web, phone, chat, etc.), assistance in making changes to your network based on your needs - content filtering, time of day restrictions, parental controls, gateway AV scanning, wireless security, remote updates, etc.
We are not targeting folks who already know to make these kind of changes, but folks who wish they could if they only knew how, or people that want to get more out of the equipment they have already purchased.
You can also participate in our online survey here: