Originally Posted by irkuck
At this point only LG is able to mass produce and even Samsung is left behind so it is rather premature y to talk about world in which everybody is stamping big OLEDs like pancakes. The question what will be after 4K OLED is not concerning me as I have set my final display target as even if the 8K comes this will not be my thing,. I am just looking from the point of view of current discussions of 2K vs. 4K, any discussion about benefits of 8K vs. 4K in a standard living room viewing conditions will surely be just waste of time. There is of course possibility for invention of earth-shattering super displays, real 3D, holography and so on. But I do not see it likely before my EOL, though that may look different for somebody with projected long time before EOL, like extending to the second half of the century. Just I think it is reasonable and logical to set the final target as 4K OLED of the size where benefits of the 4K should be visible and absolving oneself from any 8K fever.
I think OLED is here to stay. I've attended a meeting at Parchem http://www.parchem.com/about-us.aspx
about OLED's future i.e. marketing where I had a first glimpse on how OLED will be marketed. There was a man from Merck who said that Merck are gonna sell 30,000 hours (low-end), 50,000h (mid-end) and 80,000 hours (not for mass-market) materials for printing by 2016 and by 2020 they expect to move to 50,000h for low-end, 100,000h mid-end over 500,000h for high-end (specialty materials aimed for military and medical grade lighting devices and displays which are not expected to be sold to civilians in the foreseeable future) plus they work on their "century" materials 1 million hours, however they have no plans to ever commercialize or mass-produce those. The main takeaway for me was, though, there is no upper limit to OLED's lifespan meaning there might even be a chance that current generations may get a chance to own one TV that lasts for life.