I'm shopping for a new TV, and this ist he one issue that's kind of giving me pause. I'm in a PAL market, where TVs come in 50 Hz-100 Hz varieties, occasionally 60 Hz but never 120 or 240 Hz. Panasonic TVs all advertise a "True Cinema" 24p mode, but I've never seen any other TV advertise it, and it doesn't seem like it would typically be an option without 120 Hz support.
Of course, 90%+ of the content I watch will be 24p.
So how big an issue is this, really? Is the adjustment made to 24p footage to fit it onto a 50 Hz screen noticeable? Would you buy a TV without 24p support?