About that very point. There was a really funny article some months ago at techradar from a guy far crankier than I am about curved screens.
He got one thing a wrong about theaters, but he did point out something I find hysterical: If you sit right in the middle you're not distracted by the curve. It looks flat. LOL. Oh too funny. So to sit in the sweet spot gains you a flat screen?
He calls it "the Pringle panel".....LOL.....
I know, I know, it's more complicated than that, but not by much.
You've completely made the point for we naysayers. It's BECAUSE they did market research that they decided they would benefit from showing such a "we can too" technology twist.
Or are you trying to say that all things that have "market research" result in good ideas for the consumer?
No, because you're over simplifying. They've calculated an advantage to showing up with curved screens now. Now. It could well be a calculus that's only valid >now< on the edge of the technology. Some say that it's because they needed some kind of diversionary gimmick to act as a way of making OLED distinct while it still had such technical issues (cost / burn-in / blur). Others say (and this is more where I sit) that it's a way of establishing that they're not left behind--that "we too can do it".
If what you're saying is that it was bad idea for the consumer, but half justifiable marketing at the time, then yes I can see that. But if what you're saying is that their marketing analysis is what makes curved a good idea for the consumer, then you're incorrect.