This ad is part of the "Digital TV Zone" NAB/CEA campaign that Lee talks about on his website.
Unfortunately, it uses the undefined term "high resolution" TV, the same one Fox uses to describe their offering.
But what really makes me gag is the admonition at the end, "for more information, see your local TV retailor". Yea, right! Case in point: I was in Best Buy during part of the CBS Masters' Saturday broadcast. The store was packed, what a pefect time to showcase HDTV, right? Not a chance. There was a MITS widescreen with a Samsung SIR-T150 in the corner, boh turned off. I tried playing around with them, but to no avail. It appeared there was no antenna connection. There was even a customer there expressing interest in HDTV, and asking about what he might need, but a little misinformed and looking for information. The pimple-faced kid in the red shirt was feeding him the usual dose of flat out wrong information. I couldn't believe it.
Meanwhile, every TV in the place was playing some DirectTV demo loop, from a satellite apparently so poorly installed the picture would break up with a "lose of signal" message every few seconds. These guys don't even try to do things right. I'm also guessing that they must have some promotional kickback deal with DirectTV to only show their demo on the store TV's.