I just got done calibrating my tv using the Avia II I got from Netflix.
WOW, it took over 2 1/2 hrs just calibrating. It also helped with my contrast, sharpness and brightness. I didnt have the blue and red screen that's provided with the dvd to adjust the color and tint.
Overall, my tv has improved but there's still something missing IMO. My wife and friends all think the tv looks amazing.
Any other suggestions would be greatly appreicated.