A little follow up:
I tweaked the settings on the BD player as best I could, as well as my HD cable box, and set the TV the way I like to watch it (though I should get one of those calibration discs everyone keeps mentioning).
I tried my 2 BD's a second time, and here's what happened. My wife said that Hugh Jackman's face looked grainy in Wolverine, and that things looked really gritty in Expendables. Hmmm, I thought...she's already disillusioned with the BD player I talked up so much before getting one. Then I realized something...what we were seeing wasn't artifacts or graininess in the display...at only 720p the 30W585 is so acurate, that it was showing the beard stubble, pores, sweat and other things on the actors faces...it was also showing the imperfections in the material itself! WOW!
I decided to try some DVD's, and see how the BDT350 did with upconverting those, and again, the JVC was amazing. I,Robot looks almost as good as a BD, with very little wrong noticable. Same result with the Matrix and I Am Legend. In fact, trying playback on both movies with Will Smith I realized that the TV's and stereo's he had in his house were all JVC's! Kinda funny watching a movie featuring JVC tv's in them, on one (mind you I think one was an HD-ILA projection CRT, the other an LCD).
This TV never ceases to impress, and everytime I watch something in NG HD or Discovery HD, it blows both me, and anyone else in the room watching, away.
I am pretty sure that the AV-30W585 is likely the best CRT JVC ever made. I think it's actually one of few that got the label "I'Art PRO". I even found another one this week on Kijiji for $75.00, and I'm likely going to buy it just to give to either my mother-in law (yes, I actually like mine, and she's only got a 20 or 26" Sylvania CRT in her basement), or to my sister and my brother-in law (also own a 27" Sanyo that's dying slowly) as a present.
I think my only option in the future for a larger display with CRT-like qualities, is either finding a cheap HD-ILA projection CRT, or a Plasma.
Oh yeah, I almost forgot...I sit less then 12 feet away from the TV, so the only 30" 16:9 display looks more like a 37" or larger from that distance, and the right viewing height. I also love that the picture looks awesome from wide angles too.