Keep in mind that most modern LCDs will do something ridiculous like 50-80 ft-L, or even higher on torch mode. You're probably never going to get that sort of light output out of a reasonably priced HT projector at 130", and it'd probably hurt your eyes watching it in a dark room anyway.
But if you're talking about the color temperature of the image, and whites being a bit too warm, you can calibrate that out. Tweak out a bit of red, add a hair of blue, and usually increasing the contrast and brightness a touch will make the picture cooler. Some people naturally like things more around the 6800-7000K range, as it does make whites look very "crisp white-blue." 6500K is the standard setting, so most people strive for that, but if you like things a hair cooler, go for it.