People who make these kinds of decisions (and not just at Harman) sometimes have little to no engineering or scientific background, but are replete with marketing, finance, communications, administration, law, and MBA degrees. Some tend to think that any decision that makes sense to them must A) be the right thing to do, B) will make a ton of money, and C) is something the "unimaginative" engineers, designers, and fabricators haven't thought of. Generally, not only have these grand ideas been thought of, but they've already been tried and determined to be a a nightmare waiting to happen.
Almost every technical person I know who works in the electronics industry is dumbfounded and confounded by the ignorance, arrogance, and obtuseness of the company decision makers who have these grandly stupid ideas and expect them to be implemented. Yet technical people need to keep their jobs, too, so they go along to get along, until they break out and found their own small companies once they can't swallow any more idiocy. Or their spirit is slowly crushed out of them. Far too many that I know are in the "I'm just waiting to get my retirement" mode, and all the passion that got them into the game is gone.
That's a long-winded rant to say that I'm never surprised by the dumb things that well-funded, large corporations do, because many of the most incompetent people are at the top making decisions. Meanwhile the real talent underneath hustles to try to keep the company relevant as best it can.
What I can afford, when I can afford it...