Originally Posted by tweeterex
There are no shortage of dealers and manufacturers that attempt to create enthusiasm and delay certain customers from pursueing other options as they promise the coming of a "catagory buster", it happens here all the time with electronics.
Yes but I assure you it isn't the case (Happy Easter). NHT didn't intend to be late or announce way ahead of availability. Note that the four models not containing the dome array pretty much arrived on time.
Many times it happens because people have just gotten wind of a "project" and get themselves all excited about the "new feature" it has, many times the manufacturer tries NOT to share info or talk about the project.
No one was more annoyed by the whole Acurus Act3 announcement than I was. It did nothing but cost me B&K sales for about 6-9 months before people gave up on the promise of a $1500 DTS-equipped processor.
However, when the company and it's dealers play to this in forums like this one, it is a bit difficult to see it as "harmless".
Any "harm" was unintentional. However, bear in mind that this stuff *is* luxury gear, not air or water. Besides, it wasn't my thread, I just answered questions that no one else was answering.
I am not saying that this is the case in this situation, there are many egregious examples of this from other companies. True the average customer will never know of the situation, it seems that it is the hobbyists here that have been treated differantly. If this is your target marketing demographic, you would be well advised to treat them better.
Let's not forget that hobbyists are very pro-active in finding out information and can be very demanding about "what, when, how" from the moment any new product has been uncovered, so if you don't answer questions and ignore them, then that isn't considered to be good form either.
However, as I've mentioned, I'm pushing very hard for NHT to not formally announce *any* new products until it's actually in production. It's one thing to have general conversations with dealers about what a company *should* build, but once it's in development and essentially finalized, it makes sense to say nothing until it's out.
Don't forget, it's hard for me to sell more expensive product as well right now. And the predecessors to the Three, Four, 3C, iW4, as well as Evolution T5 and T6 towers, have all been discontinued, so not only do I have a product vacuum, I actually have difficulty selling other current product because everyone wants to hear Threes and/or Fours before making any decisions. I don't make money talking about product, but right now, Classic is all I about which I can talk
My sales went way down because of the lack of product and is only up over the last few months because of other factors such as custom install, commercial sales, projection sales, etc. So, I'm not exactly on the winning end of all of this. I'm into "harm reduction" at this point.