I agree, I think they'd have a hard time getting any preamp "mass market" for over $5K. At those prices, you could be selecting from all the top names for audiophiles such as Krell, Mark Levinson, Meridian... I'm not saying any of them are better, but the price will make it too difficult to sell to the upper middle class, and the name won't sell to the rich.
Just my opinion of course (nevertheless, I want one but would never pay $7K for any preamp). Plus they might have a hard time selling it if they don't come out with a black unit - too many times I've seen posts from people because they are trying to match one unit to another, black is the common denominator for most but some are looking for nickel or champagne and pissed they can't match the other component so they won't buy it.