Pros: Aesthetics, Black levels, Bright, Motion
Cons: None I can think of
The Smart features are fine for people that like to use them. Can be controlled with IPhone/Android/iPad and can mirror your pictures/music/videos. Bluray movies are just amazing and 3D is great. I've owned it for over a year and NO IR or BI. It's great for gaming as well, no problems whatsoever, highly recommend it.