Well I'm now a member of the 50pz85u club. picked mine up from bb this past sat, and have to say my wife and I are fairly impressed with it. The colors look great, and deep blacks. Not as deep as the kuros, but not 1400 dollars differance. We spent hours at bb, cc, ultimate, costco etc. comparing plasma's, and lcd's. Thanks to all you for the great reviews. It sure helped in making a decision. The only other decision I had to make was to either go with the epp program, or purcase locally. I really didn't want to hassle with shipping, and worring if the tv would arrive in 1 piece, so I was able to get bb to within a 100 dollars of the epp program and that was worth it to me for peace of mind.
Now if I can only figure out how to download the breakin dvd. LOL