Originally Posted by Mr.G Drive
is a good example of what's wrong with content providers and VUDU. I wanted to see it last week when I spotted it on their menu but it wasn't available until the release day this past Tuesday. Last week was when I MIGHT have sprung for the $6 rental but then Tuesday I get a Redbox alert that the DVD ($1) and Blu-ray ($1.50) of this film are available so guess where I go for this? I know this doesn't apply to your location in Wales but it does point out that VUDU would likely rent more movies if their prices for HD and HDX were lower by half...and an advanced screening would be better yet. My 2 cents.
Well, that's the thing...Vudu doesn't require you to go to the kiosk (once to get it and once to return it) and also having to find it in stock. And of course being able to watch it in many cases a few weeks before you can get it at Redbox. You do pay for that convenience. Which may or may not be a big deal depending on your desire to watch new releases day-and-date and where your local Redbox is at and how well-stocked it is.
Also, $4-$6 has been the de-facto price for PPV or VOD for years. With rentals moving more towards that model, studios are trying to re-establish $4-$6 as the "normal" rental price while killing off or crippling Netflix and Redbox with delays and whatever other tactics they can come up with.
Problem is, Redbox and Netflix have already reset what a "normal" rental price is in the mindsets of most people. It's going to be hard/impossible to change that and get people back to thinking $4-$6 is a fair price for a rental, even if you can watch it a few weeks before it hits the cheaper services (the same reason they're not convincing me to go to the theater to pay a premium a couple of months before I can rent it).
I mean, I paid $4 for rentals from Blockbuster back-in-the-day, so it's not like that's really changed much....just moved from video stores to on-demand services at roughly the same price. But because of Netflix primarily, I now think that price is outrageous and for the most part, I refuse to pay it. I'll wait for it to hit Netflix, be it 28 days or 56 days or whenever it gets to their streaming offerings. I'm used to paying well less than a $1 now (average Netflix rental is around 60 cents per movie for me), so asking me to pay nearly 10x that much just isn't reasonable to me.
And Vudu does have some advanced screenings even before they hit the theater, but likewise, they're expensive (I've seen them from $12-$16). Of course, it's only expensive by rental standards, but cheap if you were planning on going to the theater to see it (even if my wife and I went to the theater, it would cost us more than that).