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Why does LCD outsell plasma 10:1?  

post #1 of 33
Thread Starter 
TThis is what I hear from many people who work in the AV industry (including ones on here). I agree that plasma has the better PQ and is the better technology, but why does it get killed by LCD in terms of sales? Is it because of lack of marketing? I think so. Just think of how many commercials you see for LCDs and how many for plasmas. Is it cause too many people are concerned about burn-in? Or myths like "I hear plasma is a dying technology, why would i support it"

I just dont think plasma tech is given a fair shake.
post #2 of 33
it could also have something to do with LCD's costing more than plasmas per inch, there would be more profit for the retailer.
but i agree that the amount of missinformation out there against plasma is really astounding.
post #3 of 33
There is likely more profit in LCD's vs Plasma. I recently spoke to an electronic salesman who was giddy over a certain LCD manufacturers lets call them "Hizio" profit margin. Its all about the money boys.
post #4 of 33
lcd runs in smaller size aswell. If one need a $200 flat screen. You can get a 19' or 26' for that price. Whereas the plasma start at 42', I believe.
post #5 of 33
I wonder what the stats on sales of screens of 50" plus are? Almost all below that are LCD and those really are the majority sold overall.
post #6 of 33
LCD sell more because the general public is less knowledgeable about T.V.'s in general and most sales people really were pushing LCD because they really just want to just move stock. I found it interesting in my most recent trip to look at TV'S the salesmen was telling me the last 3 months Plasma has outsold LCD 3 to 1 He reasoning was people were educating their self and Salesmen were debunking myths of plasma.
post #7 of 33
The thread is filled with 100% of the USDA's daily requirement of nonsense.
post #8 of 33
Quote:
Originally Posted by omeletpants View Post

The thread is filled with 100% of the USDA's daily requirement of nonsense.

Care to expound?
post #9 of 33
LCD sells more due to the location in the home in which the set will be used.

Few have "man caves" or light controlled environments. Most people end up putting their sets in a regular family room, with lights and windows.

In that environment, the brightness of LCD holds up much better than plasma.

Put a plasma in a light controlled environment and you'll get the best pq available.

Front projectors have even greater light controlling demands. Nobody in their right mind would put a front projector in the typical family room and expect decent results. Put them where they belong, and they provide a very good image and a size that flat panels can't match.
post #10 of 33
Quote:
Originally Posted by aydu View Post

LCD sells more due to the location in the home in which the set will be used.

Few have "man caves" or light controlled environments. Most people end up putting their sets in a regular family room, with lights and windows.

In that environment, the brightness of LCD holds up much better than plasma.

Put a plasma in a light controlled environment and you'll get the best pq available.

Front projectors have even greater light controlling demands. Nobody in their right mind would put a front projector in the typical family room and expect decent results. Put them where they belong, and they provide a very good image and a size that flat panels can't match.

Your argument holds about as much water as a funnel....

LCDs sell more for 3 main reasons

1.) people are stupid

2.) LCDs are available in smaller sizes

3.) profit margins
post #11 of 33
I agree with most of the above but another reason people think the latest thing out is also the greatest. Also people follow a herd mentality.
post #12 of 33
Quote:
Originally Posted by Zivman View Post

1.) people are stupid

People are not stupid. You are not better than them simply because you own a Pioneer Kuro. Get over yourself.

That being said, I would completely change aydu's quote from "Put a plasma in a light controlled environment and you'll get the best pq available." to "put any tv in a light controlled environment and you'll get the best pq available." TVs will not demonstrate their contrast except in dimly lit rooms. You don't need a cave to watch a plasma, just like any tv including lcds you should simply put it on the wall perpendicular to the window, and close your blinds when you're watching it. Not exactly a cave there, just simple law of reflection.
post #13 of 33
Quote:
Originally Posted by rongo View Post

I agree with most of the above but another reason people think the latest thing out is also the greatest.

On the contrary early adopters are in a small minority. By the time the majority of people are on board with "new" technology, it's no longer "new".

Doesn't this armchair speculation bore you? The rule of these threads seem to be to make up stories instead of simply admitting that one has no idea. If the major retailers simply had a survey for the customer to fill out at time of purchase, we would quickly learn the real reason why many chose the lcd over plasma.

But as it stands, nobody on this thread has any clue why this is happening. Just like every other thread on this forum that's just like this.
post #14 of 33
Agree with the reasons stated above, especially the smaller available sizes (if you want a 32" or smaller display, you don't have much choice). In addition, LCDs just show better in a brightly lit showroom (LCDs are brighter displays, and plasmas look washed out in such a bright environment like BB). Same reason why all displays are in torch mode in the store.
post #15 of 33
Quote:
Originally Posted by rongo View Post

I agree with most of the above but another reason people think the latest thing out is also the greatest. Also people follow a herd mentality.

I followed "herd mentality " because of what people have said about plasma on here. I have alot of light in my room,but tried 2 different plasmas ,(high-end) , anyway. To make it short, looked like crap 90% of the time. Yup, looked great at night with all the lights off. Turn on the lights and back to dim and dull. I bought a high-end lcd and could,nt be happier!
post #16 of 33
Quote:
Originally Posted by BillP View Post

Agree with the reasons stated above, especially the smaller available sizes (if you want a 32" or smaller display, you don't have much choice). In addition, LCDs just show better in a brightly lit showroom (LCDs are brighter displays, and plasmas look washed out in such a bright environment like BB). Same reason why all displays are in torch mode in the store.

That's certinaly a large part of it. Look at the 65v10 last night with my gf she asked why it didn't look as crisp as our plasma. I started to explain the settings and lighting in BB. She more or less understood but only because she had our plasma back hoem to compare. The plasma in my sig is by no means a top end panny either.

Funny thing is when we were looking at 65v10 a magnolia sales person was showing a customer around and pointed out point blank the 65v10 was a plasma and look at how much more crisp the sammy lcd above it is. I overheard him tell the customers that plasmas are cheaper but LCD's offer the best pq out there. Was amusing.

I think at end of day LCD's sell better for a variety of reasons 1) the way they market at big box stores. LCD's display better in the bright areas and so as a salesman to make the job easier they push lcd's as well. 2) IF a typical customer does not use a salesperson and instead goes by human eye with no knowledge they willl 95% of the time pick the LCD because in a Big box store they do look better. 3) LCD's do display better in a lot of family rooms with windows.

That said I'd question one thing. How many adults here actually do a lot of TV watching during the day? The majority of my tv watching comes at night after work when it's mostly dark. A good set of shades will block out any daylight during the early evening and so I wonder why choose an LCD for that setup then.

Just a though anyway. I do have an LCD in our bedroom but I won it at company event. I doubt otherwise I'd have it as I just don't spend to much time watching tv during the day. ONly on weekends and then I just drop the double sides shades my gf found (that are dark on the outside and light colored on inside) that completely block out sunlight.
post #17 of 33
Well I was all set to buy a Panasonic 50" G10 or S1 screen and when time came to order (Black Friday) I ended up getting a 46" Samsung LN46B630 series.

The main reasons I went with LCD are:

1. weight. I moved into a small apartment with my GF on a one year agreement, and the 42 lbs of the LCD are easier to move than 60-75 lbs of the 46/50" plasma.

For many people who want to wall mount or put a TV on the fireplace, etc. the lighter weight of LCD is a big selling point.

2. Price. I got the B630 at a steal of $999. It was a bit cheaper than the G10.

3. LCD being a bit less particular than Plasma. While burn-in is no longer really an issue for new plasmas, you never know what the GF might accidentally do with leaving the TV on one day.

4. less of an issue, but brightness and clarity are still higher on LCD. Certain LCD's picture just 'pops' with brightness and sharpness. Many lower-end LCD's and plasmas appear dull by comparison.

Also, I don't know if this is true or not, but I heard that you're not supposed to transport plasmas lying flat. They're supposed to be upright all the time. Is there any truth to this?
--------

The power consumption argument is moot for NEO-PDP's, burn in is a near non-issue. Plasma sales should go up as long as Panasonic, et. al keep developing the technology.
post #18 of 33
I watch a good amount of TV during the day and with the lights turned on.

I have zero brightness complaints with my plasma. In fact, I often watch the TV in Night mode. Day mode is generally reserved for games/animation and for especially sunny days. It's more than bright enough and anything additional wouldn't be of much use to me. My old TV HDTV calibrated to over 100ftL, it didn't have an ABL, and I miss none of the extra brightness.

But yes, as mahlerfan says, all high-quality displays look best in the dark due to ambient lighting's negative effect on perceived contrast. There are exceptions for TVs with crappy black-levels and other issues that actually benefit from a bright room as such an environment helps to hide their issues, but such displays don't belong in a discussion about achieving good image quality.

Critical viewing requires light control. Everything else is a compromise.
post #19 of 33
The real reason LCD sell better: don't have the dithering and motion artifacts of plasma. LCDs don't have the dirty whites of plasma. People want a crisp picture that approximates what they see when they look out the window. All the rest is conspiracy theory
post #20 of 33
Quote:
Originally Posted by mahlerfan999 View Post

People are not stupid. You are not better than them simply because you own a Pioneer Kuro. Get over yourself.

That being said, I would completely change aydu's quote from "Put a plasma in a light controlled environment and you'll get the best pq available." to "put any tv in a light controlled environment and you'll get the best pq available." TVs will not demonstrate their contrast except in dimly lit rooms. You don't need a cave to watch a plasma, just like any tv including lcds you should simply put it on the wall perpendicular to the window, and close your blinds when you're watching it. Not exactly a cave there, just simple law of reflection.

a person is smart, but people are stupid..... I am not better than them simply because I own a Kuro; well actually two..... well actually two ISF calibrated Kuros. That's not the point. People are stupid and believe marketing hype and BS FUD that salesmen spew, and on and on
post #21 of 33
Quote:
Originally Posted by jiffylube1024 View Post

Well I was all set to buy a Panasonic 50" G10 or S1 screen and when time came to order (Black Friday) I ended up getting a 46" Samsung LN46B630 series.

The main reasons I went with LCD are:

2. Price. I got the B630 at a steal of $999. It was a bit cheaper than the G10.

Doesn't seem like that great of a deal. I got a 50S1 for $800 a few months ago and I love it.
post #22 of 33
Quote:
Originally Posted by omeletpants View Post

The real reason LCD sell better: don't have the dithering and motion artifacts of plasma. LCDs don't have the dirty whites of plasma. People want a crisp picture that approximates what they see when they look out the window. All the rest is conspiracy theory

Nonsense as usual.
post #23 of 33
Quote:
Originally Posted by omeletpants View Post

The real reason LCD sell better: don't have the dithering and motion artifacts of plasma. LCDs don't have the dirty whites of plasma. People want a crisp picture that approximates what they see when they look out the window. All the rest is conspiracy theory

I've never seen any display of any stripe in BB/Magnolia/etc that approximates "looking out the window". That's just silly. I don't see radioactive grass, glowing neon clothing, and ringing/edge noise caused by too much edge enhancement when I look outside.

People are drawn to bright, colorful imagery, expecially when something next to it is not as colorful or not as bright. Most LCDs can readily get ultra-bright, oversaturated and oversharpened. Plasma availability also drops off to nothing below 42", where most of LCD's sales occur.
post #24 of 33
Quote:
Originally Posted by tbird8450 View Post

I've never seen any display of any stripe in BB/Magnolia/etc that approximates "looking out the window". That's just silly. I don't see radioactive grass, glowing neon clothing, and ringing/edge noise caused by too much edge enhancement when I look outside.

People are drawn to bright, colorful imagery, expecially when something next to it is not as colorful or not as bright. Most LCDs can readily get ultra-bright, oversaturated and oversharpened. Plasma availability also drops off to nothing below 42", where most of LCD's sales occur.

Wash your windows
post #25 of 33
Quote:
Originally Posted by StinDaWg View Post

Nonsense as usual.

Said the forum troll
post #26 of 33
Quote:
Originally Posted by omeletpants View Post

Wash your windows

See an eyedoctor.
post #27 of 33
Quote:
Originally Posted by tbird8450 View Post

See an eyedoctor.

I checked and he has an LCD. Said something about wanting the best picture possible.
post #28 of 33
Sounds like a shady eyedoctor.

That explains many things.
post #29 of 33
Quote:
Originally Posted by omeletpants View Post

The real reason LCD sell better: don't have the dithering and motion artifacts of plasma. LCDs don't have the dirty whites of plasma. People want a crisp picture that approximates what they see when they look out the window. All the rest is conspiracy theory

Each technology has it's own set of pros and cons, and LCD works best for some people and plasma for others. IMO, LCD has more issues with motion blur than plasma, and off-angle viewing is a major weakness of LCD (obviously depending on your viewing room situation). Bottom line is that LCD shows better in a bright showroom, where most people actually make their decision. IMO, plasma produces the better picture in a dark room (which is how I watch most of the time), but to each their own.
post #30 of 33
Quote:
Originally Posted by BillP View Post

Each technology has it's own set of pros and cons, and LCD works best for some people and plasma for others. IMO, LCD has more issues with motion blur than plasma, and off-angle viewing is a major weakness of LCD (obviously depending on your viewing room situation). Bottom line is that LCD shows better in a bright showroom, where most people actually make their decision. IMO, plasma produces the better picture in a dark room (which is how I watch most of the time), but to each their own.

I understand the limitations of both technologies. The problem I have with the plasma bigots is that they refuse to "live and let live" and they are all about blaming the world why everyone doesn't see it their way. Then they create massive conspiracy theories about why plasma is dying.
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