I never noticed on Feedfliks if you click on a title, you get stats about how many people have had the Disc shipped to them, how many added it to their DVD queue, how many have watched it instantly, and how many have added it to their instant queue. It does not break apart DVD and Blu-Ray from what I can tell.
I wonder if you could use that info on release day to see how many copies they have (like on Monday or Tuesday when they ship them, you could look to see how many discs for a certain title have been shipped vs how many have added it to their queue)
For example, The Lovely Bones just came out this week, and it says:
• DVD Shipped to 854 people
• DVD Queued by 2959 people
So does that mean Netflix bought less than 900 copies? If so, that's roughly 1 copy for every 3.5 people who have it in their queue. Of course, it's also Friday, so more than likely that number of discs shipped (if accurate and current), would probably include a few repeats (people who watched it on Tuesday and sent it back and the disc shipped again). Would be curious to check a more popular title. Like when Avatar releases.
Just interesting info (IMO). I also find it strange that a non-netflix site has more info about Netflix than Netflix has on their site. They should take notes...like why it so hard to find out which titles are expiring and I have to use a 3rd party site?
EDIT: I just realized Feedfliks is probably using those numbers based on their subscribers only. That would explain why The Lovely Bones numbers are so low. But I do wonder if it's a good indicator of the amount of discs purchased vs. people who have it in their queue (i.e. roughly 1 disc per 3.5 people with it in their queue).