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CEA, ETC: Content Vital for 3D HDTVs


Two-thirds of consumers considering buying a new 3D HDTV are more likely to buy if they can get 3D content through their satellite or cable provider, according to a new survey.

The survey, jointly undertaken by the Consumer Electronics Association and the Entertainment and Technology Center at the University of Southern California, shows that most consumers (65%) want to watch 3D movies at home, though 36% said they would play 3D video games and 33% said they would be interested in 3D television programming.